Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced an
expansion to its commitment to environmental responsibility. Building
upon its momentum in converting nearly all of it poster inventory to
accommodate single sheet ECO•Posters, Clear Channel Outdoor is now also
greatly reducing landfill waste by recycling nearly 100% of ECO•Poster
materials upon completion of campaigns.
ECO•Posters are created with polyethylene, the most commonly-recycled
plastic in the world. With a visual quality is comparable to vinyl
executions, ECO•Posters maintain their visible integrity longer, 90 days
as opposed to 30 days with the previous posters.
"We are dedicated to going green, and have made significant strides in
addressing the environmental concerns of our clients and the communities
in which we do business,” said Paul Meyer, President and CEO, Clear
Channel Outdoor Americas. "Since May of this year, Clear Channel Outdoor
has recycled over 260,000 pounds of ECO•Poster material and anticipates
that over 400,000 pounds will be recycled by year’s end.”
The U.S. outdoor advertising industry has embraced ECO•Posters because
of their ability to deliver superior visual integrity over paper and
paste, while also being fully recyclable. Clear Channel Outdoor
currently has a contract with Avangard Innovative to recycle its
ECO•Posters into a variety of products including railroad ties. In
addition to poster inventory, the company is currently working toward
converting its entire bulletin inventory to accommodate recyclable
ECO•Flex material and will be recycling them in the same fashion as its
ECO•Poster program.
About Clear Channel Outdoor
Clear Channel Outdoor (NYSE:CCO) is the world’s largest outdoor
advertising company with close to one million displays in over 50
countries across 5 continents. In the United States, the company
operates just under 200,000 advertising displays and has a presence in
49 of the top 50 Designated Market Areas. It also operates airport,
rail, taxi and mall advertising businesses worldwide. Its Spectacolor
(U.S.) and DEFI (international) divisions are the global market leaders
in spectacular sign displays, including in New York’s Times Square.
Clear Channel Adshel is the company's international street furniture
division, which operates over 3,500 municipal advertising contracts
worldwide. Clear Channel Outdoor also operates digital displays and
networks in most of its divisions. More information may be found by
visiting www.clearchanneloutdoor.com