DAVI LUXURY BRAND GROUP Is Pleased and Honored to Be the in Room Amenity Provider for All Peninsula Hotels Worldwide

DAVI LUXURY BRAND GROUP INC. (OTCBB: MDAV) in collaboration with Gilchrist & Soames, is currently providing all Peninsula Hotels with "DAVI” branded in-room amenities created exclusively for Peninsula Hotels.

The Peninsula Hotel partnership with DAVI LUXURY BRAND GROUP’s "DAVI” and "DAVI SKIN” brands joins two brands with exceptional legacies and an appreciation for quality and tradition. With a heritage stretching back to 1928 and its flagship The Peninsula Hong Kong, The Peninsula Hotels is one of the oldest, premier luxury hotel companies in the world. Currently there are Peninsula Hotels in Hong Kong, Shanghai, Tokyo, Beijing, New York, Chicago, Beverly Hills, Bangkok and Manilla with a new Paris scheduled to open in 2013.

The Peninsula Hotel Product line was made exclusively for the Peninsula Hotels in a collaboration with Gilchrist & Soames and Peninsula Hotels. The Peninsula Hotel product line currently includes shampoo, conditioner, soap, shower gel and body lotion, all featuring DAVI LUXURY BRAND’S Meritage complex to rejuvenate the hair and skin. DAVI LUXURY BRAND GROUP has entered into an agreement with Gilchrest & Soames to provide Peninsula Hotels with DAVI branded in-room amenities leading up to the opening of The Peninsula Hotel Paris scheduled for opening in 2013.

Gilchrist & Soames was founded in London, England and is a leading provider of luxurious products to enhance guest experiences at the finest hotels and resorts around the world.

About DAVI LUXURY BRAND GROUP INC.

Davi Luxury Brand Group, Inc. develops, licenses and markets luxury skin care products founded by Carlo Mondavi, grandson of American Icon Robert Mondavi, using the antioxidants found in wine and grapes. The company markets skincare products under the "Davi Skin” and "Davi” brand names. The products currently are provided as amenities at prestige hotels and as first class in-flight airline amenities. The company’s goal is to also market its branded skincare products through upscale department stores, specialty retailers, prestige resorts, salons and spas, on cruise ships, and through airline duty-free shops. The company’s skincare products contain minerals, vitamins and nutrients that are found in a by-product of the wine making process called the pomace. Planting techniques at select vineyards produce deeper vines with a lower yield of grapes per vine. After processing, these grapes yield higher concentrations of minerals, vitamins, and nutrients than grapes from other vineyards. Additionally, the uniquely long maceration process to which these grapes are subjected, yield polyphenols in relatively high quantity. Polyphenols are the free radical scavengers that, among other things, help to protect collagen and elastin fibers and prevent the destruction of hyaluronic acid in the skin. Management believes that the use of this pomace will allow for the creation of skin crèmes that can help fight the natural aging process of the skin.

WWW.DAVISKIN.COM OTC Bulletin Board: MDAV

About Peninsula Hotels

A division of The Hong Kong and Shanghai Hotels, Limited, The Peninsula Hotels operates luxury hotels in key gateways of Asia and the USA: The Peninsula Hong Kong, The Peninsula New York, The Peninsula Chicago, The Peninsula Beverly Hills, The Peninsula Bangkok, The Peninsula Beijing, The Peninsula Manila, The Peninsula Tokyo, The Peninsula Shanghai and The Peninsula Paris (2013).

For more information, visit www.peninsula.com.

About Gilchrist & Soames

Gilchrist & Soames is a leader in providing luxurious product and service solutions that enhance guest experiences at the finest hotels and resorts around the world. Founded in London, England, Gilchrist & Soames blends the rich tradition of English formulations with updated technologies and innovative processes, thereby setting the standard within the toiletries marketplace, worldwide. For more information, visit www.gilchristsoames.com.

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