DTS’ High-Performance Audio Technology Brings Enhanced Clarity and Quality to Select Panasonic Televisions in Europe

DTS, Inc. (Nasdaq: DTSI), the leader in high-definition audio, today announced a partnership with Panasonic Corporation to integrate DTS high-performance audio technology into the company’s new plasma VT30, GT30, G30, ST30 and S30 series, and the LCD DT35, DT30, D35 and E30 series televisions in Europe. This marks the first time Panasonic has adopted DTS 2.0 + Digital Out™ into its televisions, offering consumers high-performance audio to compliment Panasonic’s exceptional visual television-viewing experience. The Panasonic televisions featuring DTS technology will launch in Europe this Spring.

By incorporating this technology, Panasonic and DTS have teamed up to offer consumers the finest audio possible, thus raising the viewer’s entertainment experience to a new level. Further, as many high-definition movies and music contain DTS audio technology, consumers can now enjoy the full scope of high-performance entertainment on their Panasonic televisions.

"Panasonic has a reputation of delivering the very best quality-driven experiences and solutions to its customers, and we’re thrilled to help them continue to do just that,” said Brian Towne, executive vice president and chief operating officer at DTS. "DTS technology has been integrated into millions of flat-panel televisions worldwide, and Panasonic’s recent adoption of this technology is a competitive move that will ensure its customers continue to receive the high-quality experience they’ve come to expect.”

The integration of DTS 2.0 + Digital Out™ technology into Panasonic televisions is the latest milestone in the growth of DTS, a company that is quickly becoming a household name among consumers in the home entertainment arena. Recognition of DTS’ expansion is evident by the growing popularity of its DTS-HD Master Audio™ technology in the Blu-ray Disc™ format, its emergence into the PC space with DTS Premium Suite™, and an ever-growing presence in network connected and online media capable devices.

About DTS

DTS, Inc. (Nasdaq: DTSI) is dedicated to making digital entertainment exciting, engaging and effortless by providing state-of-the-art audio technology to hundreds of millions of DTS-licensed consumer electronics products worldwide. From a renowned legacy as a pioneer in multi-channel audio, DTS became a mandatory audio format in the Blu-ray Disc standard and is now increasingly deployed in enabling digital delivery of movies and other forms of digital entertainment on a growing array of network-connected consumer devices. DTS technology is in home theaters, car audio systems, PCs, game consoles, DVD players, televisions, digital media players, set-top boxes, smart phones, surround music software and every device capable of playing Blu-ray discs. Founded in 1993, DTS' corporate headquarters are located in Calabasas, California with its licensing operations headquartered in Limerick, Ireland. DTS also has offices in Northern California, Washington, Canada, China, France, Hong Kong, Japan, South Korea, Taiwan and the United Kingdom. For further information, please visit www.dts.com. DTS is a registered trademark of DTS, Inc. All other trademarks are the properties of their respective owners. (c) 2010 DTS, Inc. All rights reserved.

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 that involve risks, uncertainties, assumptions and other factors which, if they do not materialize or prove correct, could cause DTS' results to differ materially from historical results or those expressed or implied by such forward-looking statements. All statements, other than statements of historical fact, are statements that could be deemed forward-looking statements, including statements containing the words "planned," "expects," "believes," "strategy," "opportunity," "anticipates" and similar words. These statements may include, among others, plans, strategies and objectives of management for future operations; any statements regarding proposed new products, services or developments; any statements regarding future economic conditions or financial or operating performance; statements of belief and any statements of assumptions underlying any of the foregoing. The potential risks and uncertainties that could cause actual growth and results to differ materially include, but are not limited to, the transition to the next generation optical drives and consumer adoption of such technology, the rapidly changing and competitive nature of the digital audio, consumer electronics and entertainment markets, the Company's inclusion in or exclusion from governmental and industry standards, continued customer acceptance of the Company's technology, products, services and pricing, risks related to ownership and enforcement of intellectual property, the continued release and availability of entertainment content containing DTS audio soundtracks, success of the Company's research and development efforts, risks related to integrating acquisitions, greater than expected costs, the departure of key employees, the current financial crisis and global economic downturn, a loss of one or more of the Company’s key customers or licensees, changes in domestic and international market and political conditions, and other risks and uncertainties more fully described in DTS' public filings with the Securities and Exchange Commission, available at www.sec.gov. DTS does not intend to update any forward-looking statement contained in this press release to reflect events or circumstances arising after the date hereof.