In celebration of Earth Day, Disney
Store recently introduced a new line of products to help families go
"green.” On Earth Day, April 22, Disney Store guests who bring in five
used plastic bags for recycling will receive a free re-usable shopping
tote featuring the young chimpanzee, Oscar, from Disneynature's
new true life adventure film, "Chimpanzee.” Each item will also
spotlight a conservation fact and actions guests can pledge through
Disney Friends for Change. Guests can pledge at disneystore.com/ffc
and their actions will be posted on the Disney Store Times Square
Spectacular in New York City. Also, for each adorable Oscar plush toy
purchased through May 13, Disney Store will donate $1 to the Jane
Goodall Institute through the Disney Worldwide Conservation Fund to
protect chimpanzees today and tomorrow.
On Earth Day, April 22, Disney Store guests who bring in five used plastic bags for recycling will receive a free re-usable shopping tote featuring the young chimpanzee, Oscar, from Disneynature's new true life adventure film, "Chimpanzee." (Photo: Business Wire)
To further inspire its guests, Disney Store’s "Design By Me” contest on
Facebook gives aspiring artists the chance to design a Mickey
Mouse-inspired t-shirt. Artists have until April 22 to submit their
designs on Disney
Store’s Facebook page. A panel of Disney Store judges will select
the top five styles for which fans may vote. The t-shirt design that
receives the most votes will be sold at Disney Store locations
nationwide and it will also be included as part of the Disney Store’s
"Track My T” program featuring t-shirts made from organic cotton. The
apparel contains a code allowing guests to follow their shirt’s creation
from its very beginning as an organic cotton seed to its final stop at
Disney Store (see www.disneystore.com/trackmyt).
"Disney Store hopes to inspire families to make small changes to go
green in their household, because with all of us working together we can
have a big impact,” said Jim Fielding, president of Disney Store. "Earth
Day is an opportunity for everyone to think about how we can help the
environment.”
Disney Store’s product assortment also includes:
-
Fashionable reusable totes
-
Children and adult sized t-shirts
made from 100% organic cotton with the message "It’s A Green World
After All”
-
Reusable aluminum
bottles in favorite character styles such as Rapunzel, Mickey and
Minnie Mouse
-
The new Oscar Chimpanzee
plush toy to commemorate Earth Day
To find a Disney Store, guests can visit www.DisneyStore.com/storelocator
or call (866) 902-2798. Guests may also sign up for email alerts at www.DisneyStore.com/Updates,
like us on Facebook www.facebook.com/DisneyStore
or follow Disney Store on Twitter www.twitter.com/DisneyStore
to stay connected to your favorite destination.
For more information about The Walt Disney Company’s environmental
initiatives, visit www.disney.com/environment.
ABOUT DISNEY STORE
The Disney Store retail chain, which debuted in 1987, is owned and
operated by Disney in North America, Europe, and Japan. Disney Store is
the retail merchandising arm of Disney Consumer Products, the business
segment of The Walt Disney Company (NYSE:DIS) and its affiliates that
extends the Disney brand to merchandise. Disney Store carries
high-quality products, including exclusive product lines that support
and promote Disney's key entertainment initiatives and characters.
Disney Store opened its first store in Glendale, California and, in
doing so, originated the themed retail business model. There are
currently more than 200 Disney Store locations in North America; more
than 40 Disney Store locations in Japan; and more than 100 Disney Store
locations in Belgium, Denmark, France, Ireland, Italy, Portugal, Spain
and the United Kingdom, plus online stores www.DisneyStore.com,
www.disneystore.co.uk,
www.disneystore.fr
and www.disneystore.de.
Each Disney Store location offers a magical shopping experience that can
only be delivered by Disney, one of the world's largest and most
successful entertainment companies. For more information, please visit www.disneyconsumerproducts.com/press/us/disneystore
or follow us at www.facebook.com/DisneyStore
and www.twitter.com/DisneyStore.
ABOUT TRACK MY T
TrackMyT® is an interactive web site service that chronicles and brings
to life the journey and environmental impact of a t-shirt, from
cotton-seed to consumer. The service, which specifically tracks Disney
Store t-shirts, allows users to explore organic cotton farms, a gin and
spinners, textile mill, cut and sew plants, and distribution facility --
all by inputting a unique tracking number printed on their very own
t-shirt. TrackMyT® is a service created by Anvil Knitwear, Inc.
ABOUT DISNEY’S FRIENDS FOR CHANGE
Disney's Friends for Change is an initiative that inspires kids and
families to join together and make a positive impact on their world by
helping people, communities and the planet. And while these activities
may vary, they are united by an overarching emphasis on fostering
creativity, conservation and compassion. Through PSAs on-air and online
action kits, the program aims to provide useful resources to encourage
kids to make small changes that add up to big differences. Friends for
Change, along with YSA, provide grants to support youth-service projects
in communities across the world. Friends for Change currently has almost
five million actions taking place from kids in 33 countries throughout
Europe, Latin America, China and the United States. For more
information, please visit www.Disney.com/friends.
ABOUT THE JANE GOODALL INSTITUTE
Founded in 1977, the Jane Goodall Institute continues Dr. Goodall’s
pioneering research on chimpanzee behavior started more than 50 years
ago—research that transformed scientific perceptions of the relationship
between humans and animals. Today, the Institute is a global leader in
the effort to protect chimpanzees and their habitats. It also is widely
recognized for establishing innovative community-centered conservation
and development programs in Africa, and Jane Goodall’s Roots & Shoots,
the global environmental and humanitarian program for youth of all ages,
which has groups in more than 120 countries. To learn more about JGI,
please visit www.janegoodall.org.
ABOUT THE MOVIE:
Disneynature takes moviegoers deep into the forests of Africa with
"Chimpanzee,” a new True Life Adventure introducing an adorable young
chimpanzee named Oscar and his entertaining approach to life in a
remarkable story of family bonds and individual triumph. Oscar’s playful
curiosity and zest for discovery showcase the intelligence and ingenuity
of some of the most extraordinary personalities in the animal kingdom.
Working together, Oscar’s chimpanzee family—including his mom, Isha, and
the group’s savvy leader, Freddy—navigates the complex territory of the
forest. The world is a playground for little Oscar and his fellow young
chimpanzees, who’d rather make mayhem than join their parents for an
afternoon nap. But when Oscar’s family is confronted by a rival band of
chimpanzees, he is left to fend for himself until a surprising ally
steps in and changes his life forever. Directed by Alastair Fothergill
("African Cats” and "Earth”) and Mark Linfield ("Earth”), and narrated
by Tim Allen (Disney•Pixar’s "Toy Story 3,” ABC’s "Last Man Standing”),
"Chimpanzee” swings into theaters on April 20, 2012, just in time for
Earth Day. For more information about "Chimpanzee,” visit Disney.com/Chimpanzee,
like us on Facebook: Facebook.com/Disneynature
or follow us on Twitter: twitter.com/Disneynature.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50246601&lang=en
