Dolby Laboratories, Inc. (NYSE:DLB) and SIM2 Multimedia are proud to
showcase a new prototype high-dynamic-range (HDR)–enabled
LCD flat-screen display using Dolby’s new
light emitting diodes (LED) local dimming technology.
Dolby’s HDR technologies utilize the
capabilities of LED-based backlight units (BLUs) to provide outstanding
contrast combined with crisp brightness to deliver picture quality that
matches real-world visual perception of depth, detail, and color.
"This prototype is a stunning example of what
Dolby’s HDR technologies can bring to the LCD
market,” said Bharath Rajagopalan, Senior
Marketing Manager, HDR, Dolby Laboratories. "We
welcome the opportunity to showcase our innovative technology that
delivers a dramatic improvement to LCD displays.”
As part of the collaboration effort, SIM2 designed and developed the
BLU, which drives the electronics of the LCD display plus the BLU and
BLU thermal management system. In addition to the prototype development,
SIM2 will provide Dolby with manufacturing reference designs.
"This prototype exemplifies SIM2’s
ability to incorporate breakthrough technology into its electronics and
optical design, providing—once again—a
stunning display that will be a key reference for next-generation LCD
displays,” said Domenico Toffoli, Director,
Professional Systems Business Unit, SIM2. "We
are proud to be the first to support the development of a technology of
this stature.”
The prototype is a 46-inch LCD with Dolby’s
HDR LED backlight technology:
1,838 LEDs
LCD panel providing a resolution of 1920 ×
1080, fitting a native 16:9 aspect ratio
Brightness: greater than 4,000 cd/m2
Contrast ratio: Infinite! Full On/Full Off
Step size: 16 bits of luminance
Luminance uniformity: more than 95% through the LCD panel
Incorporated into the design is a Xilinx Virtex™
field programmable gate arrays (FPGAs) chipset, recently approved by
Dolby for HDR innovations. The Xilinx FPGA chipset enables the
implementation of Dolby’s complex
high-dynamic-range algorithms in the SIM2 display.
This prototype sports a contemporary and stylish design, befitting the
most diverse of home interiors; it is a new masterpiece by the
award-winning designer Giorgio Revoldini.
Dolby and SIM2 are showcasing the prototype in New York City today and
will be sharing its latest LCD display innovation in cities around the
world.
About SIM2 Multimedia
SIM2 Multimedia is a worldwide leading manufacturer of home theatre (DLP
technology-based) and e-cinema projectors and large displays and leading
provider of high-end professional command and control solutions to large
venues and institutional markets. Over the years, SIM2 has gained in
reputation meeting the industry’s demands for
new, emerging technologies, offering innovative high-quality products
that meet the customer’s need in the most
sophisticated applications. The marketing policies of the company are
world-oriented with a direct presence in Italy (headquarters), China,
Germany, UK, USA (sister companies), and in over 45 countries worldwide
through partnerships with qualified distributors. For more information
about SIM2 Multimedia or SIM2 products, please visit www.sim2.com.
About Dolby Laboratories
Dolby Laboratories (NYSE:DLB) develops and delivers products and
technologies that make the entertainment experience more realistic and
immersive. For more than four decades, Dolby has been at the forefront
of defining high-quality audio and surround sound in cinema, broadcast,
home audio systems, cars, DVDs, headphones, games, televisions, and
personal computers. For more information about Dolby Laboratories or
Dolby® technologies,
please visit www.dolby.com.
Certain statements in this press release, including statements regarding
the performance, features, and capabilities of Dolby HDR technologies;
the potential benefits that may be derived from Dolby HDR technologies;
the eventual availability of Dolby HDR technologies and reference
designs; and the delivery of dramatic improvements of LCD picture
quality by Dolby’s HDR technologies are "forward-looking
statements” that are subject to risks and
uncertainties. These forward-looking statements are based on management’s
current expectations. The following important factors, without
limitation, could cause actual results to differ materially from those
in the forward-looking statements: risks that Dolby HDR technologies may
not perform as anticipated or become commercially available as currently
anticipated; risks associated with building market acceptance of and
demand for Dolby HDR technologies by manufacturers, content creators,
and audiences; competition risks for digital and video technologies;
rapid changes in technical requirements for manufacturing technologies
specifically, and entertainment technologies in general; risks
associated with the health of the television industry in general; risks
associated with developing, maintaining, and strengthening relationships
with industry participants; and other risks detailed in Dolby’s
Securities and Exchange Commission filings and reports, including the
risks identified under the section captioned "Risk
Factors” in its most recent Periodic Report
on Form 10-Q or 10-K. Dolby disclaims any obligation to update
information contained in these forward-looking statements, whether as a
result of new information, future events, or otherwise.
Dolby and the double-D symbol are registered trademarks of Dolby
Laboratories. All other trademarks remain the property of their
respective owners. S08/19477 DLB-G
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