Great Wolf Lodge Launches Sweepstakes to Find "First Families”

Great Wolf Resorts, Inc.^® (NASDAQ: WOLF), North America’s largest family of indoor waterpark resorts, celebrates "putting fun first” with a new sweepstakes to find three special winners to represent three of its Great Wolf Lodge^® resorts.

The Great Wolf Lodge "First Family” Sweepstakes seeks fun-filled families to celebrate the launch of brand-new waterslides at the Kansas City, Mason (Ohio), and Pocono Mountains locations. The new waterslides, which represent an over $4 million investment on behalf of the company, will be open in time for Spring Break 2010.

Sweepstakes entry and attraction information can be found at www.greatwolf.com/firstfamily. The sweepstakes is open to residents of 50 U.S. states and Washington, DC, 21 years and older. The "First Family” for each of these three resorts will receive:

• The opportunity to be the first guests to ride the new waterslide on Grand Opening Day.
• The winner’s surname on the new ride.
• The winner’s photo and commemorative plaque placed in the Grand Lobby of the resort.
• One of the hotel suites to be named after the winner (with a photo and plaque outside the room).
• Two overnight stays in 2010.

"Great Wolf Lodge focuses on family fun, and we feel that the investment in these cutting-edge slides is a great example of our commitment to putting fun first,” said Tim Black, executive vice president of operations. "Our Official First Family Sweepstakes seeks to find three winners to be part of the excitement when we unveil our new attractions this spring at our resorts in Kansas City, Mason, and Poconos.”

The new waterslides are under construction now and are scheduled to open in March. The Kansas City and Mason locations will introduce The Triple Twist™, a five-story waterslide featuring a drop into a huge funnel followed by twists and turns and two more funnels. The Triple Twists will be the first waterslides of their kind in the world. The Pocono Mountains location will unveil the Double Barrel Drop™, a high speed, six-story adventure that starts with a drop into a huge funnel, a 450 degree turn into a dark vortex tunnel and then a second funnel. The Double Barrel Drop will be the first of its kind attraction in North America and the first indoor waterslide of its kind in the world. All three waterslides will also include lighting and special effects to enhance the rider experience.

The sweepstakes begins at 12:00 p.m., Central Standard Time, January 18, 2010, and ends at 5:00 p.m., Central Standard Time, February 26, 2010 Official rules and sweepstakes entry information can be found at www.greatwolf.com/firstfamilykc, www.greatwolf.com/firstfamilypoconos, or www.greatwolf.com/firstfamilymason.

About Great Wolf Resorts, Inc.

Great Wolf Resorts, Inc.^® (NASDAQ: WOLF), Madison, Wis., is North America’s largest family of indoor waterpark resorts, and, through its subsidiaries and affiliates, owns and operates its family resorts under the Great Wolf Lodge^® and Blue Harbor Resort^™ brands. Great Wolf Resorts is a fully integrated resort company with Great Wolf Lodge locations in: Wisconsin Dells, Wis.; Sandusky, Ohio; Traverse City, Mich.; Kansas City, Kan.; Williamsburg, Va.; the Pocono Mountains, Pa.; Niagara Falls, Ontario; Mason, Ohio; Grapevine, Texas; Grand Mound, Wash.; and Concord, N.C.; and Blue Harbor Resort & Conference Center in Sheboygan, Wis. Through Great Wolf Resorts’ environmental sustainability program, Project Green Wolf^™, the company is the first and only national hotel chain to have all US properties Green Seal^™ Certified – Silver.

The company’s resorts are family-oriented destination facilities that generally feature 300 – 600 rooms and a large indoor entertainment area measuring 40,000 – 100,000 square feet. The all-suite properties offer a variety of room styles, arcade/game rooms, fitness rooms, themed restaurants, spas, supervised children’s activities and other amenities. Additional information may be found on the company’s Web site at www.greatwolf.com.