MasterCard Worldwide today announced the launch of "Get Loot,” an
entertainment-based program that offers U.S. consumers and avid movie
fans the opportunity to experience the movies with friends and family
like never before by using a MasterCard Prepaid card.
From July 1 through the end of October, consumers who get and load funds
on participating reloadable MasterCard Prepaid cards will receive two
free movie tickets while supplies last.* In addition, every time they
use the card between July 1 and December 31, cardholders will be
automatically entered for a chance to win an ultimate priceless
experience – a VIP all-expenses paid trip to a 2012 movie premiere.**
To participate in the promotion and receive free movie tickets,
consumers can get a MasterCard Prepaid card online or in-store from Western
Union beginning in July and online from NetSpend starting in August.
The reloadable prepaid MasterCard cards offer cardholders a secure and
convenient way to shop and pay bills online, track purchases and stay in
control of their budget. More information about the campaign can be
found on MasterCard’s Facebook
page and consumers can learn more about the benefits of MasterCard
Prepaid cards on MasterCard’s website.
"With ‘Get Loot,’ we are making this summer priceless for U.S.
consumers who are passionate about going to the movies and sharing those
experiences with their friends and family,” said Brett Adams, Prepaid
Lead, U.S. Markets, MasterCard Worldwide. "Now, consumers who get and
use a MasterCard Prepaid card can enjoy the safety and convenience of
electronic payments versus cash, and get rewarded for one of their
favorite summer activities.”
Throughout the campaign, avid moviegoers will have the opportunity to
win additional "loot” via surprise in-theater promotions at select
theaters across the country. The campaign will be supported by online
and mobile marketing, as well as in-theater lobby posters.
* Tickets are valid in participating movie theaters.
** NO PURCHASE NECESSARY. Void where prohibited. Starts 7/1/11. Ends
12/31/11. Restrictions apply. For official rules and additional terms
and conditions, click
here.
About MasterCard Worldwide
As a leading global payments company, MasterCard Worldwide prides
itself on being at the heart of commerce, helping to make life easier
and more efficient for everyone, everywhere. MasterCard serves as a
franchisor, processor and advisor to the payments industry, and makes
commerce happen by providing a critical economic link among financial
institutions, governments, businesses, merchants, and cardholders
worldwide. In 2010, $2.7 trillion in gross dollar volume was generated
on its products by consumers around the world. Powered by the MasterCard
Worldwide Network – the fastest payment processing network in the world
– MasterCard processes over 23 billion transactions each year and has
the capacity to handle 160 million transactions per hour, with an
average network response time of 130 milliseconds and with 99.99 percent
reliability. MasterCard advances global commerce through its family of
brands, including MasterCard®, Maestro®, and Cirrus®; its suite of core
products such as credit, debit, and prepaid; and its innovative
platforms and functionalities, such as MasterCard PayPass™ and
MasterCard inControl®. MasterCard serves consumers, governments, and
businesses in more than 210 countries and territories. For more
information, please visit us at www.mastercard.com.
Follow us on Twitter: @mastercardnews.
