With the hopes of making this year’s holiday one of the most memorable
ones yet, Daughtry will perform live on Facebook.com/Duracell for
Duracell fans across the globe as part of the brand’s Holiday Insurance
Program. The performance will include hits from Daughtry’s new album
"Break the Spell” along with holiday favorites. Anyone can join in on
the holiday event through Duracell’s Facebook page on Dec. 14, 2011 at 3
p.m. ET.
"We’re celebrating the holidays this year with a special Duracell
concert on Facebook that will feature rare acoustic performances of our
biggest hits and songs from our new album,” said lead singer Chris
Daughtry. "We hope you’ll join us online for this special show.”
By becoming a fan of the Duracell Facebook page, not only will consumers
be able to sing along to a few of their favorite tunes with Daughtry,
but they’ll find helpful information from the Holiday Insurance Program
which provides parents with everything they need to navigate the holiday
season with ease – including free and unique content, advice from toy
experts, free hourly giveaways of the season’s most wanted toys and
access to toy reviews from real kids.
"Through the Duracell Holiday Insurance Program, we are providing
parents with the tools they need to create an unforgettable holiday for
their families,” said Volker Kuhn, General Manager for Duracell North
America. "We’ve created the virtual Facebook concert with Daughtry, to
give families a chance to come together and enjoy all this magical
season has to offer.”
For more information on the Holiday Insurance Program and for free
admission to the Daughtry concert, please visit Facebook.com/Duracell.
About Duracell
Part of the Procter & Gamble Company [NYSE:PG], Duracell has been
powering people around the world for more than 40 years. Our products
serve as the heart of devices that keep people connected, protect their
families, entertain them and simplify their increasingly mobile
lifestyles. As the world’s leading manufacturer of high-performance
alkaline batteries, Duracell also innovates in lighting, renewable power
and wireless charging technologies to help consumers live life without
limits. Visit www.duracell.com
for more information, follow us on Twitter.com/Duracell, and like us on
Facebook.com/Duracell.
About Procter & Gamble
P&G touches and improves the lives of about 4.4 billion people around
the world with its portfolio of trusted, quality brands. The Company's
leadership brands include Pampers®, Tide®, Ariel®, Always®, Whisper®,
Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Pringles®, Charmin®,
Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head &
Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, and Ambi
Pur®. With operations in about 80 countries, P&G brands are available in
more than 180 countries worldwide. Please visit http://www.pg.com
for the latest news and in-depth information about P&G and its brands.
