Phototron Holdings, Inc. Engages Trilogy Capital Partners to Lead Financial Communications and Investor Relations Initiatives

Phototron Holdings, Inc. (OTCBB: PHOT) (OTCQB: PHOT), the designer, manufacturer and seller of the innovative PHOTOTRON Hydroponic Indoor Grow System, today announced the engagement of Trilogy Capital Partners to lead its financial communications and investor relations initiatives.

Trilogy is a New York-based financial communications firm providing strategic communications and investor relations support for dynamic and fast growing companies. Trilogy’s mandate is to drive investor awareness in Phototron as it capitalizes on the rapidly increasing demand for safe, organic produce and alternative medicine. Trilogy will aim to generate sustainable market interest in Phototron Holdings, Inc., while supporting Phototron’s commitment to growth in revenues, earnings and shareholder value.

"The depth of market experience represented by the Trilogy team, combined with Phototron’s high-growth focus on the home gardening industry, make the timing of this relationship ideal,” said Craig Ellins, Chairman of Phototron Holdings, Inc. "Together with Trilogy, we intend to use all communication channels available to disseminate a robust stream of news and information supporting maximum transparency so we can keep the financial community apprised of our ongoing successes.”

Trilogy's responsibilities under the agreement include ongoing contact with prospective institutional and retail investors, as well as the distribution of news, research and information to Phototron’s current shareholders and potential investors. Trilogy will also manage outreach and special presentations to institutional investors and others in the financial community through industry meetings, as well as national and international financial conferences.

"As a pioneer and early leader in the hydroponic gardening market, Phototron is poised to benefit from the projected rapid expansion of organic gardening and home-grown foods,” said Darren Minton, President of Trilogy. "We are pleased to have the opportunity to work with Mr. Ellins and his team to bring Phototron’s impressive growth story to the attention of the global investment community.”

Phototron is implementing various corporate growth initiatives in 2011 and is committed to further establishing itself as a global leader in the sale of indoor mini-greenhouses and supplementary accessories. In addition to Phototron’s proprietary lighting that mimics the sun's rays to grow nutrient-rich, pesticide-free, eco-friendly crops faster and in more bountiful quantities than those of traditional gardening methods, the company’s patent-pending ECO-Brain represents the next generation of advanced home hydroponic systems. Phototron will continue to develop its proprietary technology and nutrients while expanding its global reach through a series of organic growth opportunities and marketing advancements.

About Phototron Holdings, Inc.

Phototron Holdings, Inc. (OTCQB: PHOT) designs and manufactures cutting-edge indoor mini-greenhouses capable of growing herbs, vegetables, flowers, fruits and terrestrial plants stronger and faster than traditional farming methods. The PHOTOTRON Hydroponic Indoor Grow System is the result of decades of research into the precise temperature, light, water and nutrient needs of plants, and allows for indoor gardening 12 months of the year. The PHOTOTRON System uses proprietary lighting that mimics the sun's rays to grow nutrient-rich, pesticide-free, eco-friendly crops faster and in more bountiful quantities than those of traditional gardening methods, resulting in fruits and vegetables of superior taste and quality. PHOTOTRON systems and accessories are available for purchase from the Company’s MLM network marketing affiliates. Phototron supports the sale and use of its products to the home medical marijuana market where compliant with applicable laws. Phototron also supplies a full range of parts, accessories, advanced nutrients and innovative gardening tools and supplies to more than 50,000 customers. For more information, please visit: www.phototron.com and click on Phototron Holdings, Inc.

Forward-Looking Statements

Except for historical information contained herein, the statements in this release are forward-looking and made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are inherently unreliable and actual results may differ materially. Examples of forward looking statements in this news release include statements regarding the payment of dividends, marketing and distribution plans, development activities and anticipated operating results. Factors which could cause actual results to differ materially from these forward-looking statements include such factors as the Company's ability to accomplish its business initiatives, significant fluctuations in marketing expenses and ability to achieve and expand significant levels of revenues, or recognize net income, from the sale of its products and services, as well as the introduction of competing products, or management's ability to attract and maintain qualified personnel necessary for the development and commercialization of its planned products, and other information that may be detailed from time to time in the Company's filings with the United States Securities and Exchange Commission. The Company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.