SMALL-CAP-NEWS / Smartcool Systems Inc - News Release

israel's largest telecommunication service provider reaps benefits of smartcool's energy reduction technology

"Smartcool Communicates Energy Reduction into Cost Savings"

Vancouver, BC - September 4, 2008

Smartcool Systems Inc. (TSXV: SSC), is pleased to report that the Company's subsidiary, Smartcool Systems E.M.E.A Ltd. has received a purchase order from their sub-distributor, Smartcool Systems (Israel) Ltd., regarding Bezeq The Israel Telecommunication Corp. Limited and the installation of the Energy Savings Module (ESMtm) in its facility in Tel Aviv. The order was received upon successful completion of an evaluation period where the ESMtm technology was installed onto the main chiller plant for the facility. The test showed energy savings (kWh) of 21% compared to existing power usage and reflects a 23 month payback for the installation of the equipment at current rates.

Smartcool E.M.E.A. and Smartcool (Israel) will now be working with Bezeq in order to formulate a roll-out plan to install Smartcool's energy reduction technology throughout their other facilities.

"We are very pleased with the success that Smartcool E.M.E.A. has achieved with Bezeq," states George Burnes, President and CEO of Smartcool Systems. "Israel generates its electricity from petroleum products and with the increase in commodity prices, commercial electricity rates have raised by 8.54% so far this year. Power costs are very significant in the telecommunication industry and air conditioning formulates a very large piece of those costs. Smartcool is working within this industry in other areas of Europe and North America and are experiencing similar levels of energy savings. We see the telecommunicationsindustry as a major benefactor from our technology and Smartcool looks to see significant revenue growth from this sector."

About Bezeq

Established in 1984, Bezeq is Israel's largest telecommunications service provider. The Company is leading Israel into the new era of communications based on the most advanced technologies and services. Bezeq and its subsidiaries offer the full range of telecommunication services including domestic, international and cellular phone services; broadband Internet and other data communications services; multi-channel television; leased lines, and corporate networks.

The recently released first quarter report for the period ending March 31, 2008 indicates Bezeq Group revenues for the quarter to be New Israeli Shekels (NIS) 3,100 million (US$899,331,700 approx.) and pre-tax earnings of NIS1,093 million (US$317,086,951 approx.).

Bezeq's shares are quoted on the Tel Aviv Stock Exchange under the symbol BEZQ. For more information please visitwww.bezeq.co.il.

About Smartcool - "A Clean-Tech Company Specializing in Energy Cost Reduction Technologies"

Smartcool Systems Inc. is an advanced energy savings solutions company specializing in energy and cost reduction technologies for commercial, industrial and retail businesses. The company's wholly owned subsidiary, Smartcool International Inc., is the owner, developer, manufacturer and worldwide distributor of the Energy Saving Module (ESMtm) and the ESM ECO3tm. These green technology products reduce the electricity consumption (kWh) and maximum demand (KW) of air conditioning and refrigeration compressors through enhanced system performance. Rather than replacing existing equipment, Smartcool's products work in conjunction with existing HVAC controls in order to ensure that compressors work at maximum efficiency, while maintaining preset temperature levels and without causing over-cycling.

Rising global energy demand is resulting in significant increases in energy prices. Environmental concerns are causing both government and industry to re-examine the way they do business. Smartcool provides companies around the world with solutions to address the growing pressure to reduce energy costs, increase profits and reduce green house gas emissions. For more information, please visitwww.smartcool.net.

For additional information contact: Allan Thompson, 604-669-1388 or 1-888-669-1388 orallant@smartcool.net

The TSX Venture Exchange has neither approved nor disapproved the contents of this press release.

Allan Thompson Smartcool Systems Inc. 1280 - 333 Seymour Street Vancouver, B.C. V6B 5A6 Canada

T: 604.669.1388 F: 604.602.0674 E: allant@smartcool.net www.smartcool.net

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(END) Dow Jones Newswires

   September 05, 2008 02:16 ET (06:16 GMT)- - 02 16 AM EDT 09-05-08

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