The U.S. division of Sun Life Financial Inc. (NYSE: SLF, TSX: SLF) today
announced that its Annuities Division has won one of just two Retirement
Income Communications Awards in the New Media category for its "Ready to
Roll Client Seminar Program.” Retirement Income Communications Awards
are presented by InvestmentNews and the Retirement Income Industry
Association in two categories: Printed Materials and New Media.
"It is an honor to be recognized by InvestmentNews and the retirement
income industry,” said Priscilla Brown, Senior Vice President and Head
of Marketing. "Sun Life’s Annuities marketing team is proud to receive
another honor for clearly communicating the benefits of our products,
and this particular award reflects positively on our commitment to
provide insights and knowledge that drive customer action.”
Sun Life’s "Ready to Roll Client Seminar Program” helps advisors
capitalize on the growing use of IRA rollover opportunities. Using a
retro car and road graphic theme, "Ready to Roll” provides a CD
containing all of the marketing and promotional materials advisors need
to conduct successful rollover seminars and begin retirement income
discussions with their clients.
The Retirement Income Communications Award recognizes the best in print
and new media materials aimed at helping financial advisors better
prepare their clients as they move from accumulating assets to the
withdrawal of those assets for retirement income.
About Sun Life Financial
Sun Life Financial is a leading international financial services
organization providing a diverse range of protection and wealth
accumulation products and services to individuals and corporate
customers. Chartered in 1865, Sun Life Financial and its partners today
have operations in key markets worldwide, including Canada, the United
States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan,
Indonesia, India, China and Bermuda. As of June 30, 2009, the Sun Life
Financial group of companies had total assets under management of US
$341.9 billion.
Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and
Philippine (PSE) stock exchanges under ticker symbol SLF. Visit Sun Life
Financial’s website at www.sunlife-usa.com.