Bluefly Hosts Exclusive On-Line Designer Boutique for ''LUCKY SHOPS''
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Bluefly, the ultimate hook-up for the fashion obsessed, has teamed up
with Lucky, the magazine about shopping and style, to launch
LUCKY SHOPS @ Bluefly.com, a chic on-line designer boutique as part of
the fourth annual LUCKY SHOPS event. As the exclusive on-line partner
for LUCKY SHOPS, Bluefly is proud to offer passionate shoppers across
the country unable to attend the three-day shopping extravaganza,
fabulous designer merchandise from many of the 70 vendors who
participated in the event.
LUCKY SHOPS @ Bluefly.com will not only sell designer goods from the
sale, but the site will carry exclusive pieces that weren’t
available at the event – all discounted up to
70% off retail. Proceeds from select sales will benefit Baby Buggy®,
a non-profit organization dedicated to providing New York City’s
families in need with essential equipment, clothing and product for
their infants and young children.
"We are thrilled to be able to extend the
LUCKY SHOPS event at a national level and open it up to devoted shoppers
everywhere who wouldn’t be able to participate
otherwise,” said Bluefly President and CEO
Melissa Payner. "Just because the event is
over doesn’t mean the shopping has to stop,
and more importantly that the shopping benefits a tremendous charity
such as Baby Buggy.”
Like the pages of Lucky, LUCKY SHOPS, which took place on October
25th through 27th in
New York City, featured a wide range of items from the editors’
favorite designers and shops, offered at a variety of price points. The
hugely popular event draws nearly 5,000 visitors from all over the
country, all seeking extraordinary designer merchandise in a fun-filled
lounge-like environment with music, cocktails and product giveaways.
For more details and a chance to purchase items from LUCKY SHOPS visit www.LuckyShops.com
and click to shop at Bluefly.com.
Bluefly, Inc.
Founded in 1998, Bluefly, Inc. (NASDAQ SmallCap: BFLY) is a leading
online retailer of designer brands, fashion trends and superior value.
Bluefly is headquartered at 42 West 39th Street
in New York City, in the heart of the Fashion District. For more
information, please visit www.bluefly.com.
