Books-A-Million, Inc. (NASDAQ: BAMM) today announced that, through their
exclusive Express Lane voucher program, customers can get the two-disc
special edition Twilight DVD faster than anyone else! When the
clock strikes 12:01 a.m. on Saturday, March 21, Books-A-Million
customers can exchange their Express Lane voucher for a copy of the Twilight
DVD.
Most Books-A-Million stores around the country will be hosting Twilight
DVD midnight release celebrations beginning at 10 p.m. on Friday,
March 20, 2009. The celebrations will include trivia contests with
prizes, and customers are encouraged to attend the celebration dressed
as their favorite character or in prom attire.
In all Books-A-Million locations, the Twilight DVD is available
for pre-purchase for $23.99, a savings of more than 27% off the retail
price, and is priced even lower - at $21.59 - for Millionaire’s Club
Card members. Customers will also receive a coupon booklet worth more
than $50 in savings, featuring over 90 titles from authors such as Anita
Blake, Laurell K. Hamilton, P.C. Cast and Melissa de la Cruz, among many
others. The Twilight DVD is also available for pre-purchase at www.booksamillion.com/twilight.
Twilight Tonner
Character Figures™
Coming March 19, in limited supply, are the Twilight Tonner
Character Figures™. Sculpted in the likenesses of the film’s lead
characters Edward Cullen (as portrayed by Robert Pattinson) and Bella
Swan (as portrayed by Kristen Stewart), each fully authorized, highly
collectible Tonner Character Figure™ will give fans the opportunity to
possess their very own Edward and Bella for all eternity. Designed by
Robert Tonner and fully authorized by Summit Entertainment, Twilight
Tonner Character Figures™ are 15" (Bella) and 17" (Edward) tall with
multiple articulated joints for expressive movement and mobility. In
keeping with the fine detail and high-end quality of Tonner’s other
popular product lines, they will feature hand-detailed face painting,
rooted hair, and authentic costuming. Each figure retails for $150.00
and are priced at $135.00 for Millionaire’s Club Card members.
Tonner dolls and Character Figures™ are some of the most beloved and
sought after collectible products on the market today. Each product is
designed by renowned doll artist and designer Robert Tonner and his team
of skilled artisans, using their award-winning talents to bring the
highest quality and most detailed licensed and non-licensed collectible
figures to both doll lovers and collectors alike. The figures are also
available for purchase online at www.booksamillion.com/twilight.
About Books-A-Million, Inc.
Books-A-Million is one of the nation’s leading book retailers with more
than 200 stores in 20 states and the District of Columbia. The company
operates two distinct store formats, including large superstores
operating under the names Books-A-Million and Books & Co., and
traditional bookstores operating under the name Bookland. The company’s
wholesale operations include American Wholesale Book Company and
Book$mart, both based in Florence, Ala. For more information, visit the
company’s website at www.booksamillioninc.com.
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