Clear Channel Outdoor (NYSE:CCO) today announced that its digital
billboard networks will provide the public with real-time tally updates
and final results of the 2008 Presidential Election through live
RSS-feeds from msnbc.com, reaching millions of motorists, commuters and
pedestrians. From Los Angeles to New York, 250 Clear Channel digital
billboards, 300 Digital Smart Tops on New York- and Boston-based taxis,
and signage provided by Clear Channel Branded Cities in Westgate City
Center in Arizona will show results of the electorate and popular vote.
Additionally, leading up to Election Day, Clear Channel is posting a
Public Service Announcement (PSA) with creative from the "Declare
Yourself” organization, reminding individuals
to vote. Advertisements and public service messaging are scheduled into
a rotation and can be dynamically updated by satellite as needed. While
this flexibility greatly benefits advertisers, it is also pivotal to
community awareness. Clear Channel Outdoor’s
digital networks are used by the FBI to display "wanted”
messages across the country to apprehend criminal suspects, and by AMBER
Alert programs enabling local law enforcement to disseminate and almost
instantaneously update both text information and any available
photographs when a child has been abducted.
"Clear Channel Outdoor’s
growing digital billboard networks now offer access to a an ever wider
audience, and we are proud to bring to the travelling public instant
election results updates about one of the most important presidential
elections in American history,” said Paul
Meyer, President and CEO, Clear Channel Outdoor for the Americas.
About Clear Channel Outdoor
Clear Channel Outdoor (NYSE:CCO) is the world’s
largest outdoor advertising company with close to one million displays
in over 50 countries across 5 continents. In the United States, the
company operates just under 200,000 advertising displays and has a
presence in 49 of the top 50 Designated Market Areas. It also operates
airport, rail, taxi and mall advertising businesses worldwide. Its
Spectacolor (U.S.) and DEFI (international) divisions are the global
market leaders in spectacular sign displays, including in New York’s
Times Square. Clear Channel Adshel is the company's international street
furniture division, which operates over 3,500 municipal advertising
contracts worldwide. Clear Channel Outdoor also operates digital
displays and networks in most of its divisions. More information may be
found by visiting www.clearchanneloutdoor.com