DEWAR’S® Blended Scotch Whiskies - the leading Scotch
Whisky in the United States - and Callaway Golf Company - the leading
golf equipment manufacturer - announced a strategic alliance for a
nationwide sweepstakes and longest drive charity competition across the
U.S. where each winner will win a prize for the charity of their choice.
The relationship coincides with the introduction of Callaway’s Big
Bertha Diablo Driver and DEWAR’S 18 Founder’s Reserve.
Entries for the DEWAR’S and Callaway Golf Sweepstakes may be found
anywhere DEWAR’S is sold as well as online at www.dewarsproshop.com.
There are three Grand Prizes of a VIP Golf Experience, which includes
roundtrip travel for the winner and one guest to the Callaway facility
in Carlsbad, California, hotel accommodations, meals, custom Callaway
golf clubs professionally fitted by Callaway’s club fitters, a Callaway
golf bag and a round of golf with Callaway-certified instructor. Ten
Second Prizes of Callaway’s new Big Bertha Diablo driver will also be
given away.
The DEWAR’S and Callaway Golf Longest Drive Charity Competition events
will take place in eight markets; Los Angeles, Las Vegas, Dallas,
Chicago, New York, Boston, Atlanta and Miami. Each DEWAR’S Diablo
Longest Drive Charity Competition will also include a special DEWAR’S
sampling to celebrate the partnership between DEWAR’S and Callaway Golf
with three golf-themed cocktails:
DEWAR’S®
DIABLO COCKTAIL
The bold & spicy DEWAR’S Diablo cocktail was inspired by the Callaway
Golf Big Bertha Diablo Driver.
-
1 slice of jalapeño
-
1 part simple syrup
-
1 ½ parts DEWAR’S® WHITE LABEL®
-
2 parts cranberry juice
-
1 part fresh squeezed lemon juice
-
½ part grenadine
-
1 part lemon-lime soda
-
Lemon wedge
Muddle the jalapeño slice and simple syrup in a mixing glass. Fill glass
with ice. Add DEWAR’S, cranberry juice, lemon juice and grenadine. Shake
for 10 seconds and double-strain into a rocks glass filled with ice. Top
with lemon-lime soda. Garnish with a lemon wedge.
CALLAWAY GOLF COCKTAIL
This light and crisp DEWAR’S cocktail is perfect on or off the course.
-
2 parts DEWAR'S® 12
-
1 part fresh lemon juice
-
1 part simple syrup
-
1 part ginger ale
-
Lemon wedge
Combine DEWAR'S, lemon juice and simple syrup into a shaker glass filled
full of ice. Shake 4-6 times and strain into a highball glass filled
with ice. Top with ginger ale. Garnish with a lemon wedge.
DEWAR'S®18
"PERFECT SERVE”
The rich notes of toffee, vanilla and marzipan of DEWAR’S® 18 are best
enjoyed simply, served over a single ice cube to slightly chill the
whisky, releasing the aromas and highlighting its smooth, creamy finish.
To learn more about the DEWAR’S Blended Scotch Whiskies and sweepstakes,
please visit www.dewars.com.
Callaway Golf Company information on the Big Bertha Diablo Drive can be
viewed at www.callawaygolf.com.
About DEWAR’S Blended Scotch Whiskies
The name of DEWAR’S is one of the most respected in the world of Scotch
whisky. Founded in 1846 by John Dewar Sr., quality and innovation are
fundamental to the story of DEWAR’S. DEWAR'S Blended Scotch whiskies
have been awarded more than 200 medals along with awards at competitive
tastings across the globe, providing a guarantee of the quality of the
whisky. Today, DEWAR'S is one of the largest whisky brands in the world,
and the top-selling blended Scotch whisky in the United States.
The complete DEWAR'S portfolio of blended Scotch whiskies includes:
DEWAR'S White Label, first crafted in 1899 and the flagship of the
DEWAR’S portfolio; DEWAR'S 12 Year-Old; DEWAR'S 18 Year-Old and DEWAR'S
Signature, the ultimate expression of blended Scotch whisky. For more
information on DEWAR’S, please visit www.dewars.com.
About Bacardi U.S.A., Inc.
Bacardi U.S.A., Inc. is the United States import, sales and marketing
arm of one of the world’s leading spirits and wine producers. The
company boasts a portfolio of some of the most recognized and
top-selling spirits brands in the United States including BACARDI® rum,
the world’s number-one selling rum; GREY GOOSE® vodka, the world-leader
in super-premium vodka; DEWAR’S blended Scotch whiskies, the number-one
selling blended Scotch whisky in the United States; BOMBAY SAPPHIRE®
gin, the fastest-growing premium gin in the spirits industry; CAZADORES®
blue agave tequila, the number-one premium tequila in the world; MARTINI
& ROSSI® vermouth, the world-leader in vermouth; and other leading and
emerging brands.
|
ENJOY RESPONSIBLY.
|
|
©2009 DEWAR’S, WHITE LABEL, THE HIGHLANDER AND THE MARRYING LOGOS
ARE TRADEMARKS.
|
|
IMPORTED BY JOHN DEWAR & SONS COMPANY, MIAMI, FL. BLENDED SCOTCH
WHISKIES – 40% ALC. BY VOL.
|
About Callaway Golf
Through an unwavering commitment to innovation, Callaway Golf Company
(NYSE:ELY) creates products and services designed to make every golfer a
better golfer. Callaway Golf Company manufactures and sells golf clubs
and golf balls, and sells golf accessories, under the Callaway Golf®,
Odyssey®, Top-Flite®, and Ben Hogan® brands in more than 110 countries
worldwide. For more information please visit www.callawaygolf.com
or shop.callawaygolf.com
CALLAWAY GOLF, CALLAWAY, THE CHEVRON DEVICE AND BIG BERTHA DIABLO ARE
TRADEMARKS AND/OR REGISTERED TRADEMARKS OF CALLAWAY GOLF COMPANY.