Grads and Dads Celebrate with The Cheesecake Factory

The season of celebration continues as graduating students don the ceremonial cap and gown, and families enjoy a day to honor Dads! The Cheesecake Factory celebrates the accomplishments of recent grads, while continuing to be the perfect place to commemorate special moments of any kind with family and friends – every single day.

Since April 23, more than 20,000 individuals have posted photos and stories in The Cheesecake Factory’s "Share Your Celebration” gallery by visiting www.thecheesecakefactory.com/celebrate. Graduations are among the most popular celebrations, along with birthdays, anniversaries and special times spent with friends and family. Festive stories include Ryan’s accomplishment of being the first woman in her family to graduate from college, while Jess commemorates her law school graduation, and Penny realizes her dream of becoming a registered nurse at the age of 45!

The gallery of uplifting stories continues to grow each day, and in anticipation of Father’s Day, several proud Dads have already shared their excitement for the upcoming Father’s Day festivities by sharing their stories online. Marvin enthusiastically wrote, "I can’t wait to spend Father’s Day with my beautiful three year old daughter,” and Jeff recently welcomed a beautiful baby girl and is eager to celebrate his very first Father’s Day.

"We have been inspired by the stories and photos shared from all over America,” says Founder, David Overton. "We are touched that so many guests have chosen to share their special celebrations with us in our online gallery as part of our ‘Share Your Celebration’ sweepstakes.”

Guests who submit their photo and celebration online are instantly entered for the chance to win a four-day trip for four to Celebration, Florida including 2-day Disney® ‘Magic Your Way®’ Park Hopper passes and accommodations at the AAA Four Diamond Celebration Hotel. Sweepstakes registrants can also play an Instant Win game for a chance to win more than 100 great prizes including a "Cheesecake Factory Celebration” for the next five years, a "Cheesecake-A-Month” for one year or $25 gift cards. The "Share Your Celebration” Sweepstakes and Instant Win game runs through June 30, 2009.*

*Restrictions apply. See complete rules online. Not valid in New Mexico and where prohibited.

About The Cheesecake Factory

The Cheesecake Factory Incorporated (NASDAQ:CAKE) created the upscale casual dining segment in 1978 with the introduction of its namesake concept and continues to define it today. The company operates 146 restaurants throughout the U.S. under The Cheesecake Factory(R) name with an extensive menu of more than 200 items. Grand Lux Cafe(R), the company's second concept, has 13 units in operation across the U.S. offering a broad menu of more than 150 items. The company also operates one unit of its newest concept, RockSugar Pan Asian Kitchen(R), and two bakery production facilities in Calabasas Hills, CA and Rocky Mount, NC that produce over 60 varieties of quality cheesecakes and other baked products. Additionally, the company licenses two bakery cafe outlets to another foodservice operator under The Cheesecake Factory Bakery Cafe(R) mark. For more information, please visit www.TheCheesecakeFactory.com.