Sotheby's International Realty(R) Network Enters Vietnam
Sothebys zu myNews hinzufügen Was ist das?
Sotheby’s International Realty Affiliates LLC
today announced it has signed an exclusive 25-year licensing agreement
with Indochina Land to develop the Sotheby’s
International Realty®
brand in Vietnam, with its first office set to open in April 2008.
According to Michael R. Good, president and chief executive officer,
Sotheby’s International Realty Affiliates LLC,
Vietnam is an attractive market for the brand and an important step
forward in its overall international growth plans. "Vietnam’s
gross domestic product has increased approximately 8 percent annually
for the last three years, and it has a projected growth of 8 to 8.5
percent over the next several years, second only to China in the Asia
Pacific region. In addition, luxury development projects in the area are
booming.”
The Sotheby’s International Realty
network has more than 8,500 sales associates located in more than 450
offices in the U.S. and 27 other countries and territories.
"Indochina Land is uniquely qualified to
combine the best of western business practices with local knowledge and
experience,” said Good. "They
are led by a seasoned executive team and two American founders who have
been operating in Vietnam for 15 years. During this time, they have
developed an unrivaled breadth and depth of knowledge regarding how to
do business in Vietnam.” Indochina Land, the real
estate subsidiary of Indochina Capital, is a developer of more than $1
billion in real estate projects throughout Vietnam, covering all
property types from residential, retail and commercial, resorts and
hotels, to industrial properties. Most developments include either a
stand-alone or integrated high-end residential component. In addition,
Indochina Capital also has a separate Equities division which manages a
publicly-traded equities fund on the main board of the London Stock
Exchange.
"Indochina Land’s
experience in developing, promoting and selling quality luxury
residences in Vietnam, combined with the international renown of Sotheby’s
International Realty brand as the world’s
premium luxury property marketer, creates a perfect fit for this region,”
said Peter Ryder, chief executive officer, Indochina Capital and
Indochina Land. "Vietnam is a newly
discovered gem for discerning clientele who are looking for that unique
property in Asia where security of tenure, quality and value are all
assured.” About Sotheby’s International Realty
Affiliates LLC
Founded in 1976 to provide independent brokerages with a powerful
marketing and referral program for luxury listings, the Sotheby’s
International Realty network was designed to connect the finest
independent real estate companies to the most prestigious clientele in
the world. In February 2004, Realogy Corporation, a global provider of
real estate and relocation services, entered into a long-term strategic
alliance with Sotheby’s Holdings, Inc. The
agreement provided for the licensing of the Sotheby’s
International Realty name and the development of a full franchise
system by Realogy’s subsidiary, Sotheby’s
International Realty Affiliates LLC. Affiliations in the system are
granted only to brokerages and individuals meeting strict
qualifications. Sotheby’s International
Realty Affiliates LLC supports its affiliates with a host of
operational, marketing, recruiting, educational and business development
resources. Franchise affiliates also benefit from an association with
the venerable Sotheby’s auction house,
established in 1744. For more information, visit www.sothebysrealty.com.
OPT OUT: If you wish to be excluded from future Sotheby’s
International Realty®
announcements, please reply by e-mail with "remove”
in the subject line. Thank you.