Spill.com Movie Community Breaks Into Hitwise Movie and Entertainment Top Twenty
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Global digital media company, MIVA, Inc., (NASDAQ:MIVA), today announced
that its movie community and animated movie
review site, Spill.com, has been ranked as one of the twenty most
popular movie and entertainment sites on the web, according to online
research firm Hitwise1.
Launched under a year ago, the Spill.com movie community has seen
double-digit percentage growth in page impressions and unique visitors
each month since the beginning of the year. In March the site generated
over two million page impressions and almost half a million unique
visitors2.
The rise in popularity of Spill.com has been driven in part by the
addition of a number of new movie related features to the site, the most
recent of which is a channel showcasing interviews between The Spill
Crew and Hollywood actors, actresses and directors. The celebrity
interview channel launched with interviews including Will Ferrell
talking about his movie Semi-Pro, Emile Hirsch talking about Into the
Wild, Janeane Garofalo talking about Ratatouille, Ryan Reynolds and John
August talking about The Nines and director Frank Darabont talking about
his movie, The Mist.
The new interview channel sits alongside animated reviews of upcoming
movie releases which are posted onto the site each week by The
Spill Crew. In March, these movie reviews generated over 600,000
views across Spill.com, video sharing sites and through a Spill.com movie
widget which consumers can add to their personalized homepages or
social network profiles.
"Our aim with Spill.com is to build a social
network and entertainment site that is specifically geared towards movie
enthusiasts,” commented Sloan Gaon from
Spill.com. "I believe the fact that in under a
year we’ve reached the Hitwise top twenty and
are getting on radar with the big studios to secure A-List celebrity
interviews is a real endorsement of what we’re
trying to achieve.” www.spill.com About Spill.com
Spill is an online movie community and movie information resource. At
the heart of the Spill site are down to earth and irreverent animated
reviews of the latest film releases which are posted each week by The
Spill Crew: Korey, Carlyle, Cyrus, Leon and Co-Host 3000. Among
the latest reviews on Spill are the Superhero
movie review and the 21
movie review.
The Spill site offers users a full range of social networking features.
Users can create their own profile pages, build and maintain networks of
friends and upload videos and pictures. Users can also access over
600,000 pages of movie-related information from film synopses and cast
lists through to a comprehensive database of actors and actresses.
About MIVA®,
Inc.
MIVA, Inc. (NASDAQ:MIVA) is a global digital media company with a
mission to deliver valuable digital audiences to advertisers. MIVA has
two focuses to its business: owning and operating a growing portfolio of
consumer destination sites and interest-specific toolbars, through its
MIVA Direct division; and running a third-party contextual Pay-Per-Click
ad network focused on key vertical sectors, through its MIVA Media
division. MIVA, Inc. operates across North America and Europe.
Forward-looking Statements
This press release contains certain forward-looking statements that are
based upon current expectations and involve certain risks and
uncertainties within the meaning of the U.S. Private Securities
Litigation Reform Act of 1995. Words or expressions such as "plan,"
"will," "intend," "believe" or "expect'" or variations of such words and
similar expressions are intended to identify such forward-looking
statements. These forward-looking statements are not guarantees of
future performance and are subject to risks, uncertainties, and other
factors, some of which are beyond our control and difficult to predict
and could cause actual results to differ materially from those expressed
or forecasted in the forward-looking statements, including (1) our
ability to successfully execute upon our corporate strategies, (2) our
ability to develop and successfully market new products and services,
and (3) the potential acceptance of new products in the market.
Additional key risks are described in MIVA's reports filed with the U.S.
Securities and Exchange Commission, including the Form 10-K for fiscal
2007.
®Registered trademark
1 Source: Hitwise, 28th
March, 2008
2 Source: Hitbox