EQS-News: Record TV Ratings for Germany's World Cup Debut – Dortmund Duo Scores

More than 23 million TV viewers (70.2% market share) watched the German national team's 7-1 victory in their opening match of the 2026 FIFA World Cup - a new TV ratings record. Interest in soccer in Germany is thus greater than ever.

From a Dortmund perspective, the evening was also a highlight: Felix Nmecha and Nico Schlotterbeck, both under contract with BVB, scored the first two goals, laying the foundation for the rout in front of a record-breaking TV audience. In the 14-to-49-year-old demographic - particularly important to the advertising industry - 8.44 million people watched the match, which corresponded to a market share of 81.5 percent.
Dortmund, 15th June 2026

Borussia Dortmund GmbH & Co. KGaA
Borussia Dortmund Geschäftsführungs-GmbH

 

 

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Dr. Robin Steden
Inhouse Counsel / Investor Relations