April 18, 2019 <br/>By Jane Incao <br/><br/>Having a finger on trends is a big part of Snow Westwood’s job. As buyer for <a href="https://www.walmart.com/" target="_blank">Walmart’s</a> Valentine’s Day and Easter products, she’s on the hunt year-round to find the next big thing that will make springtime special. This year, it’s a creative twist on a classic Easter activity: adding LED lights to plastic eggs and accessories, so that even more fun can be had after dark.<br/><br/>As any parent on top of their <a href="https://www.pinterest.com/walmart/" target="_blank">Pinterest</a> game knows, next-level Easter egg hunts are taking neighborhoods by storm, from glitter-filled eggs to hunts guided entirely by smartphone.<br/><br/>“Parents are always looking for ways to put a creative spin on the holidays,” Snow said. “We’re all looking to bring the family together, have a little fun and create some memories. This year, we found that nighttime Easter egg hunts have become one of the most popular ways to put a spin on this tradition that everyone loves so much.”<br/><br/>But unfortunately, nighttime hunts also require several hours of prep. Cracking dozens of tiny glow sticks the size of a match, placing them in individual eggs and timing it all just right so they don’t lose their glow by nightfall. It can be a stressful task to add on top of holiday, work and family to-do lists.<br/><br/>Snow worked with her team and one of her suppliers to create an entire nighttime hunt experience. Check stores and Walmart
.com to find <a href="https://www.walmart.com/ip/Way-nbsp-To-nbsp-Celebrate-LED-Light-Up-Easter-Eggs-6-Count/537764697">6-pack LED light-up eggs</a> in your favorite Easter pastels, <a href="https://www.walmart.com/ip/Way-To-Celebrate-LED-Easter-Bucket-Pink/160266153">glittery LED-powered buckets</a> in pink, yellow and blue, and <a href="https://www.walmart.com/ip/Way-To-Celebrate-Lighted-Easter-Egg-Hunt-Lawn-Sign/772762518">festive LED-lit lawn signs</a> to help guide egg hunters through their route.<br/><br/>It’s a unique process that Snow says she’s proud to deliver to customers – mostly possible because of Walmart’s scale and supplier connections.<br/><br/>“On projects like this, we have a really cool opportunity to be creative, to spot something that no one else is really doing, and bring it to life on our own,” she said.<br/><br/><div class="knotch_5cb8a7bd399536f2485cd2b9"></div>Weiter zum vollständigen Artikel bei "Wal-Mart Stores Inc. "
Quelle: EN, Wal-Mart Stores