JETSET Pilates Brings Luxury Reformer Pilates Experience to Boston with New Studio Opening
Renowned Pilates Franchise Enters Massachusetts for the First Time with Wellesley Location
WELLESLEY, Mass., June 26, 2025 /PRNewswire/ -- JETSET Pilates, the modern Reformer Pilates brand redefining luxury fitness, is proud to announce the opening of its newest studio in Wellesley, Massachusetts. The studio marks the brand's official entry into the state and kicks off expansion plans across the Greater Boston area. Located at 98 Central St., JETSET Pilates Wellesley officially opened for classes on June 23rd, and will be celebrating with a grand opening event on June 28th from 4-7 p.m. to offer a first look at the brand-new space along with light bites and access to discounted Founding Memberships, available for a limited time at $199 per month.
The 2,000-square-foot studio is owned by John Onat, a Turkish-born-and-raised entrepreneur who spent much of his career launching tech startups. After years of building platforms focused on connection, education, and growth, Onat felt a growing desire to create something grounded and personal, rooted in strength and community. He discovered JETSET as a client first and was drawn to not only the modern workout experience, but their strong franchise model and enthusiastic, knowledgeable, and experienced leadership team. Now residing in Needham with his family, Onat decided to become JETSET's first Massachusetts franchisee and has plans to open two additional locations in the Boston area.
"I trust the JETSET model because I've sweated through it myself," said Onat. "I wanted to build something people in my community could walk into, feel, and experience, and being the trailblazer for JETSET in Massachusetts allows me to apply my entrepreneurial experience in a new way."
JETSET Pilates Wellesley offers personalized, high-end 50-minute classes on custom reformers, combining strength training, cardio, and Pilates-inspired movements set to DJ-curated music for transformative results. The studio's modern approach adapts to all experience levels, appealing to both new and seasoned Pilates enthusiasts alike.
"John's passion and first-hand knowledge of our model make him an ideal fit to spearhead JETSET's expansion into Boston," said Tamara Galinsky, Founder and Brand President of JETSET Pilates. "His entrepreneurial experience and business acumen will be instrumental in bringing the brand to Massachusetts, and we're excited to support him and watch him grow as he builds momentum across the region."
To learn more about JETSET Pilates Wellesley, schedule a class, or inquire about memberships, call (781) 455-2925 or visit https://jetsetpilates.com/ma/wellesley/.
About JETSET Pilates
Founded in 2010 and franchising since 2022, JETSET Pilates has rapidly established itself as one of the most attractive concepts in the boutique franchise business space. JETSET Pilates currently has plans to open studios across the U.S. and Australia, with over 100 studios in development. JETSET now offers franchising opportunities to entrepreneurs in some of the largest and fastest-growing markets within the fitness franchise sector. For more information, please visit https://jetsetpilates.com/franchise/, or follow JETSET Pilates on LinkedIn and Instagram.
Contact: Amarra Lyons | Franchise Elevator PR | alyons@franchiseelevator.com
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SOURCE JETSET Pilates