Tim Hortons partners with Ryan Reynolds to launch exciting new breakfast menu innovation in Canada and the U.S.
- Available starting TODAY are Ryan's Scrambled Eggs breakfast boxes, which are made to order and include two scrambled eggs made with 100% Canadian freshly cracked eggs, crispy hashbrowns, a choice of sausage crumble or bacon strips, plus Tims iconic Chipotle sauce.
- This partnership was first teased at in a video posted on Tims social media channels in the lead up to the premiere of "Deadpool & Wolverine."
TORONTO, May 5, 2025 /CNW/ - Ryan asked for it and Tims has delivered.
Tim Hortons and Ryan Reynolds are excited to launch a multi-campaign partnership which is bringing exciting new menu innovation to Tims guests: introducing the Ryan's Scrambled Eggs breakfast box, a delicious and hearty option that will be sure to satisfy morning cravings with the amazing value for money Tims is known for.
Ryan's Scrambled Eggs are available now at participating Tim Hortons restaurants across Canada and the United States and are being promoted in a TV commercial created in collaboration with Maximum Effort that spoofs Ryan's "rider" – the items he asks for backstage while working on a film shoot. In the commercial, he gets his Ryan's Scrambled Eggs and Tims coffee as requested, along with some other esoteric asks, including a jar of fresh air from his hometown of Vancouver.
"There's something really special about having the chance to collaborate with such an iconic and beloved Canadian brand. When I visited the Tim Hortons Test Kitchen, I took my role very seriously, by which I mean I ate an irresponsible amount of eggs. And honestly? I regret nothing," said Reynolds.
Ryan's Scrambled Eggs breakfast boxes are made to order and include two scrambled eggs made with 100% Canadian freshly cracked eggs, crispy hashbrowns, a choice of sausage crumble or bacon strips, plus Tims iconic Chipotle sauce.
This partnership was first teased at in a video posted on Tims social media channels in the lead up to the premiere of "Deadpool & Wolverine."
"Ryan has been a great partner and so enthusiastic about leaning into his own love of the Tims brand as we worked on how to bring this really fun collab to life," said Hope Bagozzi, Chief Marketing Officer for Tim Hortons.
"We're proud to be a daily breakfast and coffee destination for so many of our guests and this partnership with Ryan is another way for us to offer a uniquely-Tims morning meal that kickstarts your day with great taste and great value."
ABOUT TIM HORTONS
In 1964, the first Tim Hortons® restaurant in Hamilton, Ontario opened its doors and Canadians have been ordering Tim Hortons iconic Original Blend coffee, Double-Double™ coffees, Donuts and Timbits® in the years since. For more than 60 years, Tim Hortons has captured the hearts and taste buds of Canadians and has become synonymous with serving Canada's favourite coffee. Tim Hortons is Canada's largest restaurant chain operating in the quick service industry with nearly 4,000 restaurants across the country. More than a coffee and bake shop, Tim Hortons is part of the Canadian fabric and guests can enjoy hot and cold specialty beverages – including lattes, cappuccinos and espressos, teas and our famous Iced Capps® – alongside delicious breakfast, sandwiches, wraps, soups and more. Tim Hortons has more than 6,000 restaurants in Canada, the United States and around the world. For more information on Tim Hortons visit TimHortons.ca.
SOURCE Tim Hortons