KB Financial chief stresses using AI to bolster corporate values

14.07.25 05:27 Uhr

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KB Financial Group Chairman Yang Jong-hee stressed the need to use artificial intelligence (AI) to bolster corporate values and turn what may appear to be a crisis into a new opportunity, the group said Monday. Fundamental structural changes are central to the drive, particularly in areas encompassing customer-centric business practices. The goal is to meet the growing needs of the customers in tailored high-tech products and services developments. Yang said the group and its affiliates should embrace a deeper customer-centric philosophy, rooted in the fundamentals of finance, qualities basic to maintaining expertise in the AI era. KB said the new corporate strategy was outlined during the chair’s remarks at a workshop held from July 11 to 12 at a KB Insurance training center in South Gyeongsang Province. About 270 executives from KB units attended the workshop. The strategies had four key agenda items: customers, efficiency, AI and inclusion. The attendees shared opinions and developed a group-wide strategy for expanding key emerging customer groups, including seniors. As for the efficiWeiter zum vollständigen Artikel bei Korea Times

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