Jeremiah's Italian Ice Boldly Enters the Ice Cream Cake Market with Launch of Jelati® Cakes and Strategic DoorDash Partnership
After nearly 30 years of growth, beloved frozen dessert brand expands its menu with Hop-Away Treats, Challenging Established Players in a Highly Competitive Category
ORLANDO, Fla., July 1, 2025 /PRNewswire/ -- Jeremiah's Italian Ice, award-winning frozen dessert brand offering bold frozen treats and flavorful experiences, just got even cooler. After nearly three decades of scooping up its famous Italian Ice, Soft Ice Cream and Jelatis, the brand is taking its boldest leap yet: entering the mature and highly competitive ice cream cake market. Jeremiah's today announced the nationwide launch of its new Hop-Away Treats menu, headlined by Jelati® Cakes – a shareable, sliceable reimagining of their most popular Flavorites in ice cream cake form.
With the introduction of Hop-Away Treats, the brand is scooping up all the vibrant flavor and playful spirit that Jeremiah's fans love and placing it into brand-new take-home forms. The new line offers a convenient way for fans to bring Jeremiah's home – whether for celebrations, family gatherings, or simple weeknight indulgence – while also tapping into a category where many customers have historically turned to competitors.
"For years, our guests have purchased their ice cream cakes elsewhere – but we're ready to change that," said Michael Keller, President and CEO of Jeremiah's Italian Ice. "Hop-Away Treats represents a major step forward for our brand, allowing us to deliver the flavors our fans love in a new format that better fits their lives, creates new occasions to enjoy Jeremiah's, and positions us to stand out in a large, highly competitive segment."
Now Available Nationwide – Including Delivery Through DoorDash Partnership
Available starting today in-store, via the Jeremiah's Rewards app, and through DoorDash – Jeremiah's third-party marketplace partner – the new Hop-Away Treats menu delivers Jeremiah's signature bold flavors and vibrant brand experience in portable, freezer-friendly formats. The launch lineup includes:
- Jelati® Cakes – Jeremiah's first-ever ice cream cakes combine layers of refreshing Italian Ice, rich Soft Ice Cream, and indulgent cookie and candy Layer-Ins inspired by the brand's most popular Flavorites. Initially available in three craveable flavors – OREO® Mud Pie, Strawberry Shortcake and Birthday Cake – the brand will also offer new seasonal flavors throughout the year. Each cake serves 8-10 people and retails for approximately $30 – delivering incredible value at just $3 per serving.
- OREO® Ice Cream Sandwiches – with Jeremiah's creamy Soft Ice Cream nestled between two classic OREO® cookie wafers, this snack is the perfect combo of crunchy, creamy, and cool. Available individually and in take-home 6-packs.
- Hop & Go Quarts – Whether you're sharing with friends or saving some for later, these quart-sized containers of Italian Ice and Jelati are a flavorful way to enjoy Jeremiah's wherever you are.
"Our goal is simple at Jeremiah's: create treats that spark joy," said Erin Buono, Director of Research and Development at Jeremiah's Italian Ice. "Hop-Away Treats were crafted with that spirit in mind – whether it's a Jelati® Cake lighting up a birthday table or an OREO® Ice Cream Sandwich offering a sweet escape after a long day, each one is made to deliver a little moment of happiness at home."
Designed for Deliverability and Built for Celebration
As more consumers seek convenience without sacrificing quality, Jeremiah's invested heavily in the design and packaging of its Jelati® Cakes to ensure safe, flawless delivery – even in hot-weather markets. Each cake is carefully packed in custom-fit boxes engineered to prevent sliding or damage during transport, making them ideal for take-home occasions and on-demand delivery.
With third-party delivery representing an increasingly important channel for food and dessert sales, Jeremiah's partnership with DoorDash ensures that customers can have Hop-Away Treats delivered quickly, conveniently, and intact – unlocking new growth opportunities for the brand and its franchise partners.
"This launch is not only a menu innovation – it's a strategic expansion of how, when, and where our guests can enjoy Jeremiah's," added Keller. "By investing in product design, packaging, and delivery partnerships, we're setting the stage for long-term growth while staying true to the flavor, fun, and quality that have defined Jeremiah's for nearly 30 years."
To learn more or to order Hop-Away Treats, visit jeremiahsice.com/locations or order via the Jeremiah's Rewards app and DoorDash app.
Interested in joining the Culture of Cool as a franchise owner? Learn more at jeremiahsfranchise.com and follow Jeremiah's on Facebook, Instagram, X (formerly Twitter), and LinkedIn for all the latest scoop.
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ABOUT JEREMIAH'S ITALIAN ICE
Founded in 1996 and franchising since 2019, Jeremiah's Italian Ice has come to be known not only for its superior frozen treats, but also for its outstanding customer service, community involvement, and an exciting brand image that exudes the Jeremiah's motto - LIVE LIFE TO THE COOLEST®. Focused on delivering flavorful experiences to each and every guest, Jeremiah's is committed to serving its vibrant, flavorful treats up with a smile in a lively environment. With 160+ locations throughout Florida, Arizona, Georgia, North Carolina, South Carolina, Louisiana, Colorado, Nevada, Alabama, Tennessee and Texas, Jeremiah's is offering franchises across the Southern United States. For more information about Jeremiah's franchise opportunity, visit jeremiahsfranchise.com.
Contact:
Margo Williams
mwilliams@fish-consulting.com
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SOURCE Jeremiah's Italian Ice