Lee vows support for pop culture industry through new committee

President Lee Jae Myung said Wednesday the government will work with the pop culture industry through a newly launched committee to promote exchanges and foster the sector into a globally competitive industry. Lee made the remarks at the launching ceremony of the Presidential Committee on Popular Culture Exchange at KINTEX in Goyang, Gyeonggi Province. Park Jin-young, founder and chief producer of K-pop powerhouse JYP Entertainment, and Culture Minister Chae Hwi-young serve as co-chairs of the committee. Tracing the rise of Korean culture, or Hallyu, from its beginnings with dramas, Lee characterized today's era of real-time global cultural exchange as "Hallyu 4.0." "Through music, film, games, webtoons, K-culture has developed into a powerful medium not just for ourselves, but for people everywhere to communicate and connect," he said. "What is most Korean is also the most global." Lee expressed hope that the public and private sectors will work together through the committee to expand exchanges, strengthen cooperation and develop related industries. "Our government will work to ensure thWeiter zum vollständigen Artikel bei Korea Times Weiter zum vollständigen Artikel bei Korea Times