Los Cabos Rises as Global Wellness Destination for Travelers Ahead of Global Wellness Day

Los Cabos leads the way in holistic wellness amid global wellness tourism boom with wellness minded visitors spending over three thousand dollars on average per trip

LOS CABOS, Mexico, June 11, 2025 /PRNewswire/ -- In celebration of Global Wellness Day on June 14, 2025, the Los Cabos Tourism Board invites travelers to discover the destination's transformative wellness offerings, from beachfront yoga and holistic spa rituals to immersive nature experiences that nourish mind, body and spirit. Rooted in the region's natural beauty and cultural richness, these offerings reflect Los Cabos' continued evolution as a premiere destination for intentional, restorative travel.

Recent data from the Global Wellness Institute showed that wellness tourism is worth $651 billion annually with a forecasted annual expenditure growth of 16.6% to 2027 — Los Cabos is rising to meet that demand. According to a poll from the Los Cabos Tourism Board, it was revealed that guests visiting Los Cabos primarily for wellness purposes reported a satisfaction score of 91%, with their experience in Los Cabos. This satisfaction is seen across spending as well, as wellness-minded visitors spend on average $3,000 per trip, contributing to a segment of tourism that is not only purpose driven but economically impactful. As interest in mindful travel accelerates, the region is expanding its offerings. Some of these offerings include:

• Healing volcanic stone treatments, Asian blended massages and ocean glow exfoliation are part of the suite of relaxation rituals available at Nobu Los Cabos.
• Nopal detox, raindrop aromatherapy and scrub treatments aimed to calm your mind and rejuvenate your body to the sounds of singing birds and breeze through the trees are available atAcre Resorts.
• Cacao Ceremonies, allow guests to experience transformative meditation and relief from stress, anxiety, and fatigue through warm poultice and ceremonial-grade cacao at The Cape, a Thompson Hotel,Waldorf Astoria Pedregal,Viceroy Los Cabos, and Amet Nature Retreat.
• Temazcal ceremonies, a deeply rooted pre-Hispanic tradition that takes place in a steam lodge using sacred herbs, volcanic stones, and ceremonial chants to help reset the mind and spirit, is one of the holistic wellness traditions offered at Nest Baja and One & Only Palmilla.
• Energetic balancing, rooted in ancient healing using warm obsidian stones and energetic quartz to dissolve tension and restore energetic harmony, is available at the Four Seasons Cabo Del Sol.
• Thalassotherapy treatment, the only available in the Baja California region, along with hydrotherapy pools, aromatherapy, an array of massages, and private treatment rooms—all part of a thoughtfully curated menu of restorative therapies is available to guests at The Club at Solaz.
• A four-day immersive yoga retreat experience, complete with guided yoga and meditation sessions, Pilates, and set against the backdrop of San Jose Del Cabo is available at the Drift Hotel.
• Qi Gong, ice bath immersion, and breathwork are just a few of the rejuvenating experiences offered during the Eforea Wellness Day, a luxury retreat available at the Hilton Los Cabosin honor of World Wellness Day.
• Cold plunges, Cacao Healing Experiences, Biomagnetic Therapy (the only one in Mexico) and a range of holistic treatments are available to guests at the Viceroy Los Cabos which offers a complete wellness experience within their 11,000-sq ft full-service luxury spa.

"Wellness isn't just another social media trend, it's a mindset that's influencing the way people travel, in and outside of our destination," said Rodrigo Esponda, Managing Director of Los Cabos Tourism Board. "Los Cabos offers a diverse range of wellness experiences, from world class spas at our luxury properties to accessible options throughout the destination, allowing every traveler to incorporate wellness into their vacation stay. Creating a comprehensive wellness ecosystem is at the core of our vision for Los Cabos and we are uniquely positioned to meet this growing demand given the addition of over nine hundred hotel rooms between now and 2027."

Los Cabos is committed to sustainable wellness practices, ensuring that tourism benefits the local communities and maintains the integrity of the destination. Through frequent partnerships with local healers and promoting eco-friendly initiatives, the tourism board is committed to preserving ancestral wellness traditions for future generations.

"For nearly two decades, I've advocated for wellness through lived experience and academic work," said Los Cabos based wellness expert, Ofelia Bojorquez. "On Global Wellness Day, I'm honored to see sacred practices—like yoga, breathwork, Technologies of the Sacred, and ancestral medicine—flourishing in Los Cabos, where a deeper understanding of wellbeing is emerging."

As Los Cabos continues to evolve as a premier wellness destination, its commitment to integrating luxury with authentic, restorative experiences remains steadfast. With a growing array of world-class offerings and a deep respect for its natural and cultural heritage, Los Cabos invites travelers to embark on a journey of profound well-being, discovering not just a vacation, but a transformative path to holistic health and rejuvenation.

About Los Cabos 
Los Cabos, located at the tip of the 1,000-mile-long Baja California Peninsula, is one of the world's most diverse tourism destinations. Boasting a dramatic desert backdrop nestled between the Sierra de la Laguna Mountain range and coastlines of the Pacific Ocean and Sea of Cortez, Los Cabos is home to award-winning resorts, dynamic wellness experiences and exquisite culinary offerings often regarded by many as some of the finest tourism offerings available anywhere. A growing list of championship golf courses, rejuvenating spas and world-renowned sport fishing tournaments add to the destination's unmatched appeal. For more information, images and videos from Los Cabos, please visit visitloscabos.travel and follow us on Facebook, Instagram, Twitter, or YouTube.

Media Contacts
Andrea Romero, Los Cabos Tourism Board
Andrea.Romero@Ogilvy.com | 917.679.5826

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SOURCE Los Cabos Tourism Board