Preserved Flower Startup Selected as One of Only 150 Global Finalists in 2025 Etsy Design Awards -- People's Vote Open Through Sept. 25
POMPANO BEACH, Fla., Sept. 19, 2025 /PRNewswire/ -- Wild Coast Flower Preservation, a fast-growing American floral preservation company, has been named one of only 150 global finalists in the 2025 Etsy Design Awards, chosen from thousands of international submissions across ten categories. This recognition comes at a pivotal moment for the $11.9 billion U.S. floral industry, with consumers searching for ways to extend the life and meaning of their floral investments.
While nearly 80% of U.S. couples invest an average of $2,700 on wedding flowers, most arrangements wilt within days—leaving a gap for sentimental and sustainable solutions. Wild Coast's Pressed Flower Preservation Cup transforms actual wedding bouquets into UV-resistant, food-safe glassware, allowing customers to "hold their memories." This innovation preserves emotional significance while introducing lasting functionality to the keepsake industry.
"Our Pressed Flower Preservation Cup is one of many products that Wild Coast offers designed specifically for couples who want a lasting, usable reminder of their celebration," explains CEO Michelle Besu. "The product directly addresses widespread requests for functional drinkware and men's gifts—bridging gender inclusivity in the wedding flower preservation and the wedding gifts market."
The U.S. floral gifts market is expected to reach $16.8 billion by 2030, with preserved florals representing the fastest-growing niche. Wild Coast's cup was designed specifically in response to Etsy shoppers' requests for meaningful drinkware. In partnership with Zapp3d Design, the team created custom resin molds for pressed flower glassware, delivering one-of-a-kind daily-use gifts featuring customers' actual wedding bouquets. As sustainability becomes increasingly important to consumers, the preserved flower market offers an eco-conscious alternative to traditional cut flowers that end up in landfills.
Each cup provides newlyweds and families a way to incorporate their wedding memories into their daily life long after their special day, addressing the industry gap between sentiment and functionality. "Customers tell us they love being able to toast their anniversary with the actual flowers from their wedding day," Besu notes. "It transforms a simple drink into a meaningful ritual."
Since founding in 2020, Wild Coast Flower Preservation has preserved over 18,000 bouquets across all 50 states, growing from a home based operation to an 8,000-square-foot South Florida studio. The company leads the U.S. preserved flower market in product range and quality—offering serving trays, coasters, jewelry, and flower frames and wall décor alongside bar accessories and its signature cup.
The Etsy Design Awards represent the platform's most coveted recognition program, celebrating exceptional creativity and craftsmanship among millions of global entrepreneurs. Finalists receive worldwide recognition and promotion on Etsy's marketing channels. The public is invited to help select the People's Pick Award winner by voting (favoriting the finalist listing) September 18–25 at www.etsy.com/etsydesignawards.
Media Contact: Wild Coast Flower Preservation
Phone: (954) 296-5937
Email: 401466@email4pr.com
Website: www.wildcoastflowerpreservation.com
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SOURCE Wild Coast Flower Preservation