Signature Wealth Group Hosts "Unite for Impact" Conference in Asheville, One Year After Hurricane Helene
ASHEVILLE, N.C., Sept. 25, 2025 /PRNewswire/ -- Signature Wealth Group brought together 90 team members from across North Carolina, South Carolina, and Kentucky for its annual UNITE conference, held this year at The Restoration Hotel in Asheville, NC.
The theme, "Unite for Impact," reflected SWG's philanthropic initiative, Signature Cares, and honored Asheville's resilience following the devastation of Hurricane Helene in September 2024. The storm left lasting effects on Western North Carolina, but the city's spirit of recovery and collaboration made it the perfect setting for this year's gathering.
The location carried special significance for Sherry Holley, Senior Wealth Advisor and President of Gratz Park Private Wealth, an independent practice affiliated with SWG. In early 2024, she expanded her offices into Asheville through the acquisition of Webb Investment Services. The conference doubled as both a celebration of her new practice's roots in the region and a commitment to supporting Asheville's ongoing recovery.
"This remarkable event helped our local team grow through giving back," said Sherry Holley. "It was especially meaningful to volunteer with RiverLink, an organization shaped early on by Jean Webb, a tireless advocate for the French Broad River and local environment. Honoring Jean's legacy, and that of her daughter Laura Webb, my former partner and dedicated financial advisor, is an important part of continuing the Webb family's impact in Asheville."
A Conference with Purpose
Unlike traditional conference agendas filled with full-day sessions, UNITE 2025 intentionally closed the conference room and focused on community impact.
- RiverLink Partnership: On Thursday, teams joined RiverLink, a local nonprofit dedicated to restoring and protecting the French Broad River, for hands-on volunteer outings. Together, they cleared invasive vegetation around critical river habitats.
- Economic Impact: Attendees stayed at The Restoration Hotel and spent time exploring the River Arts District and downtown, shopping with local artists and boutiques. Meals and gatherings highlighted Asheville-owned venues, including a welcome reception at The Draftsman, dinner at The Market Place, and lunch at Hi-Wire Brewing, catered by Black Bear BBQ.
- Local Collaboration: SWG sourced all event collateral from Asheville businesses. Attendees received custom duffel bags filled with Unite for Impact swag (camping mugs, trucker hats, and shirts) printed by Asheville Printing Company, plus local flavors from Gourmet Chip Company and Devil's Foot Brewery. Flourish Flower Farm and ZimZoom Photo Booth added local flair and fun to evening events.
The event's branding was also uniquely tied to the city's history. A vintage 1951 Asheville postcard, discovered on eBay, inspired the conference logo and swag, and was recreated for attendees as a keepsake.
"From the moment we decided to bring UNITE to Asheville, we were determined to make sure every choice, from where we ate and slept, to the swag in our bags, was rooted in the community and contributed to the local economy," said Bobbie Adkins, Chief Marketing Officer of Signature Wealth Group. "I'm proud of the experience we curated that connected us to Asheville in a fun yet meaningful way. (And it's safe to say our group was helpful in keeping Asheville weird last week!)
As SWG continues to grow across the Southeast, this conference reaffirmed its commitment to community impact, collaboration, and care; not only for clients, but for the places its advisors call home.
About Signature Wealth Group
Signature Wealth Group is a collaborative network of wealth management practices serving families, business owners, and communities across the Southeast. With a focus on holistic wealth planning and building long-term relationships with clients and partners, SWG helps clients build wealth and meaningful lives while supporting the communities where they live and work.
135 South Dargan St., Ste. 200, Florence, SC 29506. Phone: 843-519-1100 Signature Wealth Group is not a registered broker/dealer and is independent of Raymond James Financial Services. Securities offered through Raymond James Financial Services, Inc., member FINRA/SIPC. Investment Advisory Services are offered through Raymond James Financial Services Advisors, Inc. Signature Wealth Group and Raymond James are not affiliated with and do not endorse the opinions of businesses and vendors mentioned in this release.
Media Contact: Bobbie Adkins, Chief Marketing Officer, bobbie@signaturewealth.com
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SOURCE Signature Wealth Group