COMPLEX AND VERZUZ ANNOUNCE EXCLUSIVE PARTNERSHIP
Created by Swizz Beatz & Timbaland, the World-Renowned Live 1v1 Music Format Returns with Exclusive Distribution on Complex - Bigger, Better, and More Innovative Than Ever Before
Cash Money Records vs No Limit Records to Face Off at ComplexCon Las Vegas on October 25
LOS ANGELES, Oct. 9, 2025 /PRNewswire/ -- Today, Complex and Verzuz have announced a partnership to relaunch the culture-shifting music series. Combining Verzuz's epic music matchups with Complex's immersive storytelling and live events, this next chapter of the viral music battle series will leverage Complex's expansive audience and authoritative voice in youth culture to propel the show further, elevate artists and cement it as a cultural force. As part of the partnership, Complex will receive exclusive distribution rights of Verzuz, integrating the hit series throughout the media juggernaut's ecosystem of content, commerce and live events.
"Rather than talking so much, we just want to get to the action," said Swizz Beatz & Timbaland.
The partnership officially kicks off at ComplexCon Las Vegas on Saturday, October 25 with a highly anticipated live match-up of Cash Money & No Limit going head to head. This marks the first event in a series of ongoing Verzuz music celebrations powered by Complex that will be going into 2026 and beyond.
Verzuz, the groundbreaking music battle series created by legendary producers Swizz Beatz and Timbaland , has redefined how audiences experience music culture. Launched in 2020 as a live-streamed showdown between musical icons, the series quickly evolved into a global entertainment phenomenon. Each Verzuz event features two artists trading their biggest hits in a celebratory, round-by-round format. More than a competition, Verzuz is a tribute to legacy, artistry, and community, offering fans a front-row seat to music history in the making.
"What Swizz Beatz and Timbaland have built with Verzuz is nothing short of incredible — a cultural phenomenon that has reshaped how fans engage with music and artists," said Aaron Levant, Complex CEO. "We are thrilled to welcome Verzuz into the Complex family, and we can't wait to propel the show to new heights with an unrivaled line-up of events, kicking off at ComplexCon this October 25 & 26."
Complex will also help expand Verzuz to feature a diverse lineup of music genres outside of Hip Hop and R&B to include latin, afrobeats, K-pop, and more.
Since its debut, Verzuz has delivered unforgettable moments that span generations, blending nostalgia with discovery. The series has drawn over 100 million unique live viewers across past events and generated more than 70 billion impressions. With two of the top five most-watched Instagram livestreams in the platform's history, Verzuz hasn't just broken records, but set a new standard for live digital entertainment.
Tickets for Verzuz are now available at ComplexCon.com. For more information and to stay updated on the latest festival news, follow @complexcon on Instagram, TikTok and Twitter.
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ABOUT COMPLEX
Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.
ABOUT VERZUZ
VERZUZ—the online award-winning, multi-media platform launched by Swizz Beatz and Timbaland has become a global phenomenon. With more than 100 million-plus live views and over 70 billion impressions, it has produced over 40 episodes thus far that have forever impacted culture. Record-breaking VERZUZ such as Jeezy vs. Gucci Mane which pulled in more than 9.1 million viewers across all platforms, while Brandy vs. Monica included an apex of 1.2 million viewers, and more than 6 million total viewers. Other marquee VERZUZ included Babyface vs. Teddy Riley; Nelly vs. Ludacris; Bounty Killer vs. Beenie Man, Kirk Franklin vs. Fred Hammond; The-Dream vs. Sean Garrett; Mannie Fresh vs. Scott Storch; Boi-1da vs. Hit-Boy; Ne-Yo vs. Johntá Austin, T-Pain vs. Lil Jon; RZA vs. DJ Premiere, Erykah Badu vs. Jill Scott, Alicia Keys vs. John Legend, DMX vs. Snoop Dogg, Rick Ross vs. 2Chainz, Patti Labelle vs. Gladys Knight, and the one that started it all: Swizz Beatz vs. Timbaland. Not to mention, the power of the #VERZUZEFFECT cannot be overstated. Every artist that has participated in a VERZUZ has seen dramatic increases in streaming, ticket sales, merchandise, and overall revenue from just one appearance.
ABOUT COMPLEXCON
ComplexCon is a groundbreaking festival and exhibition that brings together style, sneakers, pop culture, music, art, food and innovation. A weekend where creative minds converge to celebrate the latest trends and ideas shaping our culture, the festival features exclusive releases from the most influential brands, immersive experiences, thought-provoking panel discussions and electrifying performances. ComplexCon is a must-attend event for enthusiasts and industry leaders alike. VIP and general admission tickets are now available at ComplexCon.com. For more information and to stay updated on the latest festival news, follow @complexcon on Instagram, TikTok and Twitter.
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