Ford Says Its Quality Is Improving; Why Is This Number Going in the Wrong Direction?
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One of the big knocks against Ford Motor Company (NYSE: F) over the past few years has been its recalls, and the sometimes higher warranty costs associated with them. When automakers such as Ford have a large recall, which sometimes requires customers to bring vehicles in for service, it can ring up a hefty bill on its financials.In the past, the warranty costs spiked enough to hinder the company's earnings. Ford's stance has been that it's made substantial improvements on quality, but if that's the case, why isn't it scoring better in J.D. Power's 2025 Initial Quality Study? Let's dig in.J.D. Power's Initial Quality Study (IQS) is in its 39th year and collects responses from over 90,000 customers of 2025 new vehicle models, who were then surveyed after 90 days of ownership. The study's goal is to gauge how many problems per 100 vehicles, sorted by brand. It's a simple way to evaluate the quality of new vehicles, with the lower the score, the better. Continue readingWeiter zum vollständigen Artikel bei MotleyFool
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