Hana Tour boosts global presence under IMM PE guidance
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Hanatour, Korea’s largest travel agency, is strengthening its global competitiveness under the leadership of its largest shareholder, IMM Private Equity (IMM PE), by establishing joint ventures and investment entities with major players in Southeast Asia, the company and industry officials said Tuesday. After entering the Thai and Singaporean markets through collaborations with local partners, Hanatour recently launched a new joint venture in the Philippines with Aboex Travel and Tours, a medium-sized local travel firm, to tap into the Southeast Asian country's corporate travel market. According to the company’s announcement on Monday, the new joint venture will be structured with Aboex Travel overseeing corporate sales, while Hanatour provides operational expertise, systems and capital. Over the medium to long term, Hanatour aims to position the Philippine outbound travel market as a strategic base for its global-bound expansion by linking it with Hanatour ITC, Hanatour Japan and its broader global network. The two firms also plan to jointly explore new destinations and cooperate onWeiter zum vollständigen Artikel bei Korea Times
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Quelle: Korea Times