SKUWorld Launches Builder Intel to Power the Future of Residential Construction
BOSTON, Oct. 7, 2025 /PRNewswire/ -- SKUWorld, a leader in product information and data integration solutions, today announced the launch of Builder Intel, a purpose-built platform delivering connected solutions for residential homebuilders. Builder Intel is designed to transform how builders, manufacturers, and distributors connect data, manage options, and engage buyers—powering today's smartest builders.
At its core, Builder Intel brings together four innovative solutions:
- SynQ — a data integration and connectivity engine that seamlessly unifies ERP, sales, and supply chain systems.
- Archway — a digital catalog hub that streamlines SKU management and manufacturer onboarding.
- Storii — a connected builder operating system with portals for builders, prospects, and buyers.
- PrismIQ — an AI-driven buyer intelligence platform with over 700 behavioral and demographic data points.
Together, these products deliver a modern, cloud-based solution for homebuilders who demand speed, integration, and insight. For Additional insight, visit www.builderintel.com.
"Homebuilders face the dual challenge of managing increasingly complex product catalogs and meeting the expectations of today's digital-first buyer," said Chris Edgren, VP President of Sales and Marketing at Builder Intel and SKUWorld. "By combining the proven data expertise of SKUWorld with our builder-focused platform, we're making it easier for builders to connect their data, streamline operations, and sell smarter."
SKUWorld's Broader Reach
While Builder Intel focuses on the residential construction market, SKUWorld continues to provide its solutions across multiple industries. Manufacturers, distributors, and enterprises in retail, industrials, automotive, and other sectors leverage SKUWorld's platform for product data management, analytics, and system connectivity. This dual approach allows SKUWorld to apply cross-industry innovation to the specific needs of homebuilders through Builder Intel.
About Builder Intel
Builder Intel, from SKUWorld, is the connected platform built for residential construction. Combining real-time data integration, digital catalogs, customer intelligence, and builder portals, Builder Intel helps homebuilders streamline operations and deliver modern experiences to today's buyers.
About SKUWorld
SKUWorld is a data strategy and product information leader, delivering solutions that help organizations transform complex product catalogs into connected, actionable intelligence. Trusted by manufacturers, distributors, and enterprises across industries, SKUWorld powers platforms that unify data, enable better decision-making, and drive business growth.
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SOURCE SKUWorld, Inc.