LG Ad Solutions operator Alphonso eyes US listing

The leadership team of Alphonso, which operates LG Electronics’ connected TV (CTV) ad solution brand, visited Seoul Tuesday and shared the company’s plans for future growth, including its initial public offering (IPO). “Alphonso plays a central role in realizing LG Electronics’ vision of evolving smart TVs into digital platforms where content, advertising, commerce and artificial intelligence (AI) are seamlessly integrated,” Alphonso co-founder Ashish Chordia said during a press conference in Yeouido, Seoul. “We are already making a significant contribution to LG’s revenue and profit, and this contribution will expand further in the coming years … Alphonso will work closely with LG as a shareholder to drive technology investment, platform innovation and global expansion.” Headquartered in Silicon Valley, Alphonso operates LG Ad Solutions, which provides advertising services worldwide based on LG Electronics’ webOS platform. At the end of last year, webOS was installed in more than 220 million TVs around the world, growing as one of LG Electronics' major revenue sourcWeiter zum vollständigen Artikel bei Korea Times Weiter zum vollständigen Artikel bei Korea Times