Nexen Tire aims to improve virtual development capability

Nexen Tire said its virtual development capability is the firm’s next major growth engine, as an increasing number of global carmakers place stronger emphasis on the technology when awarding contracts to tire makers. In a meeting with reporters at its research institute — Nexen UniverCITY — the firm’s chief technology officer underscored the strategy of making up for its weakness in production capacity and corporate size by enhancing its virtual development capability. “We have to get off to a faster start than our rivals in terms of developmental efficiency, as we can no longer compete with our rivals in a conventional way,” Kim Jong-myong, chief technology officer at Nexen Tire, said during a guided tour of the facility in western Seoul. Nexen Tire hopes to focus on enhancing the overall efficiency in developing new tires by introducing relevant tools. “The focus is now on virtual research by utilizing a series of simulation tools and artificial intelligence (AI),” he said. Nexen Tire also spoke highly of its recent introduction of the high-dynamic driving simulator. TheWeiter zum vollständigen Artikel bei Korea Times Weiter zum vollständigen Artikel bei Korea Times