POSCO collaborates with startups to lead innovation in technology

POSCO is working with startups to lead innovation in technology, navigating an unprecedented crisis in the steel industry caused by slow global demand, U.S. tariffs and a glut of low-priced Chinese products. In August, the steelmaker established a 50 billion won ($36 million) fund to invest in startups developing technologies in digital transformation, energy efficiency, carbon reduction and renewable energy — areas aligned with the company's future growth strategies. POSCO has allocated 20 percent of the fund to invest in promising overseas startups. The company also plans to continue seeking investment opportunities, conducting thorough reviews of both domestic and overseas startups' technologies, financial health and strategic relevance. POSCO is also considering joint research with startups and integrating their products and technologies into its own operations to maximize synergy and secure new growth drivers. “We will keep partnering with small- and medium-sized enterprises and startups that have high-potential technologies,” a POSCO official said. “By driving innovation inWeiter zum vollständigen Artikel bei Korea Times Weiter zum vollständigen Artikel bei Korea Times