White House press secretary goes K-beauty shopping, shares haul on Instagram

The Asia-Pacific Economic Cooperation (APEC) summit may be about diplomacy, but even high-level politics leaves room for a little skincare. Karoline Leavitt, the 28-year-old White House spokeswoman traveling with U.S. President Donald Trump to Gyeongju, offered a glimpse of her personal discovery Wednesday night when she posted an Instagram story showing a neat spread of Korean beauty products. “South Korea skincare finds,” she wrote with a heart emoji, alongside 12 items ranging from sheet masks and pore pads to glow serum, cleansing oil and sunscreen — all staples of the famed K-beauty routine. Among the products were several brands that have already gained a strong following in the United States. Beauty of Joseon, the Seoul label behind the viral “Relief Sun” and “Glow Serum,” has taken TikTok by storm with more than a billion views under its hashtag. Medicube, the sleek clinical-style brand behind the red Zero Pore Pad, has built a loyal following online and routinely lands on Amazon’s bestseller lists. And Mediheal, best known for its hydrating sheet masks, was one oWeiter zum vollständigen Artikel bei Korea Times Weiter zum vollständigen Artikel bei Korea Times