JungKwanJang emerges as unexpected beneficiary of Nvidia CEO’s Korea visit

Korean red ginseng brand JungKwanJang has unexpectedly found itself in the global spotlight during Nvidia CEO Jensen Huang’s visit to Korea, after a fan handed him a hallabong-flavored JungKwanJang Everytime red ginseng extract stick. Hallabong is a Korean winter citrus fruit, famously grown on Jeju Island, and its sweet, tangy taste makes it a popular flavor for health supplements. The lighthearted moment quickly went viral, turning the product into an unforeseen star of the visit. On Thursday, Huang, visiting Korea for the first time in 15 years, joined Samsung Electronics Executive Chairman Lee Jae-yong and Hyundai Motor Group Executive Chair Chung Euisun for a casual gathering over fried chicken and beer at Kkanbu Chicken in western Seoul. Hundreds of people gathered outside the restaurant to catch a glimpse of the tech CEO, who spent about five minutes taking photos and greeting fans. Among the crowd, one citizen held up a tablet displaying Huang’s photo while offering him a ginseng stick. Curious, Huang asked, “What is this? Is this good for my health?” The fan explained iWeiter zum vollständigen Artikel bei Korea Times Weiter zum vollständigen Artikel bei Korea Times